Beyond Lead Gen: How To Optimize B2B Sales Enablement
ConversionXL
MARCH 4, 2016
Blogs, SEO, Ads. And typical success metrics for them would look like: email open rate. However, these metrics provide an incomplete story about how users actually perceive the content. Example of how a live chat widget works with a regular document. Traditional process. Relevant sales enablement solutions. Conclusion.
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