Duct Tape Marketing
MAY 2, 2024
And that looks different for a B2C journey versus a B2B journey. So on the B2C side, that could be TikTok, Amazon, YouTube, and on B2B side, that could be maybe they're searching in LinkedIn or YouTube again, or software SaaS searching like Capterra or something like that.
Duct Tape Marketing
JUNE 7, 2023
So I was standing on stage and I made, I made this comment, I didn't think it was a coincidence that Salesforce was a great place to work, you know, pretty much globally, one of the most innovative companies in the world, in the fastest growing enterprise software company. (08:02): Is the paper bamboo? Is the product and service good?
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YoungUpstarts
OCTOBER 2, 2014
We also know that content performs for your business when you pair it with marketing automation software; you can use content to build up email subscriptions, understand your audience’s interests, and nurture the leads in your sales funnel. We’re building what we define as content marketing automation software.
Seeing Both Sides
JULY 11, 2013
B2C sales and customer acquisition efforts are a different matter (and one I''ll perhaps address in a future blog), but for B2B, those three models are the most common pattern. 80-90% software products vs. 40-50% advertising products) and company maturity (e.g., Stanford B-School case on Jive Software by Mark Leslie and Mark Stevens.
Duct Tape Marketing
MAY 24, 2023
He has a history of success in the B2B SaaS, software, healthcare, fintech, human resources, consulting, and employee benefits technology industries. It's got a long history of success in the B2B SaaS, software, healthcare, FinTech, human resources consulting and employee benefits technology industries. This is John Jantsch.
Austin Startup
JUNE 26, 2019
swing for the fences category-building B2C software capital?—?wasn’t We have the consumer market, but not investor market for what I’m selling : B2C software.) If you have a consumer solution, particularly one for women or people of color, even if it’s software, don’t wait for the “minimum $25k check”.
Software By Rob
AUGUST 18, 2010
About the Author Ruben Gamez is the founder of Bidsketch , web based proposal software for designers. When he’s not developing software, he’s furiously working towards becoming a better Micropreneur. I cover topics that affect software and web startups of all sizes, but mostly relating to startups you can fund yourself.
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