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9 Messages From Sales Training May Save Your Startup

Startup Professionals Musings

I recently found the classic sales training book “ Bootstrap Selling The Sandler Way ,” by Bill Morrison, who has 20 years in sales leadership roles, and I was amazed at how many of his sales lessons are great lessons for new entrepreneurs as well.

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7 Steps To Finding Investors Aligned With Your Values

Startup Professionals Musings

I agree with her recommended steps for every new venture, to find the alternatives that match your requirements, prepare for the process, and close on your terms: Define your personal goals and values for investor alignment. Prepare to spend as much as 80 percent of your time for a couple of months looking for and following up with investors.

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Startup CTO Speaking

SoCal CTO

Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons.

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‘Do-It-Yourself’ Startups Have Never Been Easier

Startup Professionals Musings

Be sure it matches your business, and get a hosting agreement from one of the popular providers like GoDaddy. Fund-it-yourself (bootstrapping) and do-it-yourself entrepreneurs are the best kind, because they can focus on the business, rather than fundraising, and have full control of their destiny. Life is more fun that way.

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Dual Founders Manage Technology Startups Better

Startup Professionals Musings

Yet the smart entrepreneur can still bootstrap the technical team, using one or all of the following evaluation and hiring approaches: Hire an expert consultant for initial interviews and recommendation. This is the technical equivalent of an “executive recruiter.” Start with great credentials, and focus on the culture fit.

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6 Strategies To Find An Investor For Your New Venture

Startup Professionals Musings

The first step is to set your criteria, including a match for your sector type and stage, and then proactively seek out and contact the best candidates: Review profiles on professional social media sites. Searching LinkedIn, for example, is a must for contemporary entrepreneurs.

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Non-Technical Entrepreneurs Need the Right Partner

Startup Professionals Musings

Yet the smart entrepreneur can still bootstrap the technical team, using one or all of the following evaluation and hiring approaches: Hire an expert consultant for initial interviews and recommendation. This is the technical equivalent of an “executive recruiter.” Start with great credentials, and focus on the culture fit.