Remove Business Model Remove Conversion Remove Customer Development Remove Metrics
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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. This is not a conversion problem. This is a customer development problem.

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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. What metrics do we use to see if we learned enough in Customer Discovery ?

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How Investors Make Better Decisions: The Investment Readiness Level

Steve Blank

Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. a language corporate innovation groups can use to communicate to business units and finance. Enables better mentoring.

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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.

Metrics 156
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Raising Money Using Customer Development

Steve Blank

Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. Chasing funding versus chasing customers and a repeatable and scalable business model, is one reason startups fail. If they’re not busy looking at their Blackberry’s/iPhone’s.)

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A New Way to Look at Competitors

Steve Blank

In this case the basis of competition on the X/Y axes are metrics defined by the users in the existing market. ” conversation with investors. (If The Petal Diagram drives your business model canvas. What the chart is saying is, “we think our customers will come from these markets.”

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Launching a Portfolio Acceleration Platform at a Venture Capital or Private Equity Fund

David Teten

For instance, tracking ‘months-of-runway’ combined with the month-over-month change to that metric allows us to rapidly identify companies that may be distressed. Customer Development. A well-developed model is Andreessen Horowitz’s Executive Briefing Center. Neither proprietary nor marketable. Minimal cost. .