Steve Blank

JUNE 12, 2020

Unlike traditional demo days or Shark Tanks which are, “here’s how smart I am, please give me money,” a Lessons Learned presentation tells the teams’ stories of a 10-week journey of hard-won learning and discovery. This was followed by an 8-minute slide presentation describing their customer discovery journey over the 10-weeks.

Oakland 312

Oakland Asia Lean Video 312

Steve Blank

SEPTEMBER 14, 2017

Approvals tended to be based on who had the best demo and/or slides or lobbied the hardest. There was no burden on those who proposed a new idea or technology to talk to customers, build minimal viable products, test hypotheses or understand the barriers to deployment. Most have concluded that “business as usual” can’t go on.

Incubator 316

Incubator Curation Engineer Government 316

Steve Blank

JANUARY 15, 2017

I-Corps uses Lean Startup methods to teach scientists how to turn their discoveries into entrepreneurial, job-producing businesses. But I haven’t forgotten that before everyone else thought that teaching scientists how to build companies using Lean Methods might be a good for the country, there was one congressman who got it first.

Lean 120

Lean Technical Review Government Programming 120

Steve Blank

APRIL 7, 2020

The classes are built on the Lean Startup methodology: Customer Discovery, Agile Engineering and the Business/Mission Model Canvas. So how do our students get out of the building to talk to customers to do Customer Discovery when they can’t get out of the building? Take the time to zoom in. Be specific.

Customer 418

Customer Business Model Restful Video 418

Steve Blank

NOVEMBER 25, 2013

Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. A Lean Startup methodology offers entrepreneurs a framework to focus on what’s important: Business Model Discovery.

Oakland 329

Oakland Incubator Lean Metrics 329

Steve Blank

APRIL 5, 2017

I reminded her that all the Lean tools she learned in class–Customer Discovery, business model and value proposition canvases– contained her answer. Filed under: Customer Development , Marketing. Painful and invaluable” was her reply. Here’s how. Define the Mission of Marketing Communications.

Marketing 315

Marketing Audience Technical Review PR 315

Steve Blank

FEBRUARY 23, 2016

As we prepared for the new Hacking for Defense class at Stanford, we had to stop and ask ourselves: How do we use the Business Model Canvas if the primary goal is not to earn money, but to fulfill a mission? In other words, how can we adapt the Business Model Canvas when the metrics of success for an organization is not revenue?

Business Model 120

Business Model Revenue Channel Community 120

Steve Blank

JULY 1, 2014

Investors sitting through Incubator or Accelerator demo days have three metrics to judge fledgling startups – 1) great looking product demos, 2) compelling PowerPoint slides, and 3) a world-class team. a language corporate innovation groups can use to communicate to business units and finance. But the ‘ah-hah!’

Sacramento 311

Sacramento Framework Customer Development Lean 311

Steve Blank

JUNE 5, 2018

Most importantly we now have a better idea of how to build innovation programs that will deliver products and services, not just demos. We describe their efforts as “heroic” because all the established procedures and processes in a large company are primarily designed to execute and support the current business model.

Programming 324

Programming Incubator Leadership Silicon Valley 324

Steve Blank

DECEMBER 17, 2013

It’s Lean, it’s fast, it works and it’s unlike anything else ever done. Welcome to the Lean LaunchPad for Life Sciences and Healthcare (part of the National Science Foundation I-Corps ). This post is part of our series on the Lean Startup in Life Science and Health Care. If you can’t see the presentation above, click here.

Lean 254

Lean Customer Development Business Model Channel 254

Steve Blank

DECEMBER 7, 2009

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. We had validated our new assumptions by a set of orders, and we had pivoted on our business model.

Silicon Valley 248

Silicon Valley Non-disclosure Agreement NDA Startup 248

ConversionXL

JUNE 14, 2021

This message appeals to customers who value a comfortable shave without leaning solely on the subscription business model. This means buying their product, booking a demo or signing up for a trial. Sign up for a demo and go through the sales process. Convenience is table stakes in the DTC landscape.

Software Review 158

Software Review Audience Differentiation Framework 158

Steve Blank

DECEMBER 7, 2010

Business schools teach aspiring executives a variety of courses around the execution of known business models, (accounting, organizational behavior, managerial skills, marketing, operations, etc.). In contrast, startups search for a business model. (Or Their objective is to get users, orders, customers, etc.

Wiki 315

Wiki Lean Management Business Model 315

Steve Blank

JUNE 7, 2019

Unlike traditional demo days or Shark Tanks which are “here’s how smart I am, please give me money,” a Lessons Learned presentation tells a story of a journey of hard-won learning and discovery. Followed by an 8-minute slide presentation follow their customer discovery journey over the 10-weeks. Team: Panacea.

Oakland 277

Oakland Lean SBIR Afghanistan 277

Startup Lessons Learned

JANUARY 10, 2011

I hear similar things for pre-revenue startups that are on schedule, on time, and on budget - even though they are busy building something that nobody wants. (In In fact, this crisis was at the heart of Steve Blank ’s original impetus to develop customer development as an alternative set of milestones to use for startups.)

Silicon Valley 167

Silicon Valley San Francisco Lean Investment Bankers 167

Steve Blank

DECEMBER 17, 2014

Going into the class we had three questions: Could companies who were already pursuing a business model be convinced to revisit their key commercialization hypotheses – and iterate and pivot if needed? This “Lessons Learned” presentation is much different than a traditional demo day. BCN Biosciences.

SBIR 268

SBIR Lean Video Customer Development 268

Steve Blank

OCTOBER 26, 2013

universities teaching the Lean LaunchPad curriculum organized as I-Corps “nodes” across the U.S. The nodes are now offering their own regional versions of the Lean LaunchPad class under I-Corps. The program pays scientists $50,000 to attend the program and takes no equity. Currently there are 11 U.S.

Lean 266

Lean Washington Incubator Agile 266

Steve Blank

DECEMBER 30, 2014

Our Lean Launchpad® for Life Sciences is one of them. ———– The National Institutes of Health recognizes that Life Science/Health Care commercialization has two components: the science/technology, and the business model. New approaches to translational medicine have emerged.

San Diego 264

San Diego North Carolina Chicago Lean 264

Steve Blank

FEBRUARY 3, 2015

Hershey just bought Krave Jerky, a team in our 2011 Berkeley Lean LaunchPad class, for >$200 million. In fact, by the start of class they had ~$750K in revenue for 2011 – not quite Facebook but a nice small business. They ran 10 in-store demos, which got them talking to 100s of more customers. Lessons Learned.

North America 120

North America Lean Customer Development Distribution 120

Steve Blank

JULY 28, 2011

The class will be a version of the Lean LaunchPad class we developed in the Stanford Technology Ventures Program , (the entrepreneurship center at Stanford’s School of Engineering). They’ll explore the best way to deliver the product to customers, the resources required, as well as competing technologies. Join the I-Corps.

Engineer 283

Engineer Silicon Valley United States Intellectual Property 283

Steve Blank

MAY 1, 2015

Thibault Duchemin and his team applied for our Lean LaunchPad class at UC Berkeley in 2014. Lean LaunchPad: A Year After. Listening to Jason’s story made me realize how critical our experience with the Lean LaunchPad has been in our entrepreneurial journey at Transcense. Pre-Lean LaunchPad – Giving a Voice to the Deaf.

Cofounder 120

Cofounder Lean Customer Development Startup 120

Steve Blank

JUNE 2, 2011

A revolution has taken hold as customer development and agile engineering reinvent the Startup process. Reinventing the board meeting may allow venture-backed startups a more efficient, productive way to direct and measure their search for a profitable business model. for a business model. Victor Hugo.

Silicon Valley 288

Silicon Valley Business Model Early Stage Venture Capital 288

Steve Blank

MARCH 25, 2011

The Stanford Lean LaunchPad class was an experiment in a new model of teaching startup entrepreneurship. Week 3 of the class and our teams in our Stanford Lean LaunchPad class were hard at work using Customer Development to get out of the classroom and test the first key hypotheses of their business model: The Value Proposition.

Cloud 236

Cloud Intellectual Property Lean Customer Development 236

Steve Blank

OCTOBER 27, 2015

While the parallels between a director and a startup founder are striking, what’s even more surprising is the match between the creative process Pixar uses to make its movies and our implementation of Lean for startups in the Lean LaunchPad and I-Corps incubators. Lean Startups are built around the same notion as Pixar research trips.

Founder 120

Founder Lean Hawaii Incubator 120

Steve Blank

FEBRUARY 22, 2016

While finding product-market fit is important, getting the rest of the business model right is the difference between and a great demo and a great business. ” We were able to acquire some early customers … (and) used that to raise some money. Filed under: Customer Development , SiriusXM Radio Show.

Cofounder 120

Cofounder DC Entrepreneur Silicon Valley 120

ReadWriteStart

AUGUST 1, 2011

Steve Blank is a retired serial entrepreneur, educator, thought leader and creator of the rigorous "Customer Development" methodology detailed in his book, "The Four Steps to the Epiphany." They'll explore the best way to deliver the product to customers, the resources required, as well as competing technologies. Until today.

Silicon Valley 118

Silicon Valley Intellectual Property Balance Sheet Lean 118

www.vccafe.com

MARCH 11, 2013

Lean Methodology Sources. Steve Blank on Lean Customer Development. Part 3- Lean Cust. Steve Blank’s Lean Startup Resources. Small Business tools list. Lean Startup Circle â?? Lean project management. broken vc model. Business Culture. Business Model Canvas.

Software Review 53

Software Review Technical Review Startup 53

grasshopperherder.com

FEBRUARY 19, 2011

If I can steal your idea by just hearing it, there is no defensible business model there. Reply Josh Strike says: January 18, 2011 at 10:50 am Tristan, the only thing I disagree with on an emotional level is the NDA business. 1) I do have a functional demo and FAQ at [link] !!!

Cofounder 47

Cofounder NDA Founder Sweat Equity 47

maplebutter.com

JANUARY 8, 2013

How to stay lean and iterate quickly while you’re building a two sided marketplace, especially when “network effect” and “critical mass” are the two main focuses? No investor cares about a business plan. Build something then demo it to people. Now our biz model is lighter, more flexible.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Duct Tape Marketing

MAY 5, 2020

Steve Blank is the author of books The Four Steps to the Epiphany and The Startup Owner’s Manual as well as the author of a Harvard Business Review cover story, Why the Lean Startup Changes Everything , that explained how companies could use the Lean Startup to counter disruption and implement innovation at speed.

Lean 84

Lean Venture Capital Government Business Model 84

techcrunch.com

OCTOBER 23, 2010

Thus had to spend hard cash building a half way completed demo outsourced to India. Now, I know that I need to build all the demo of my product A.L.O.N.E. Nosake From nothing to losing money every month with no business model in sight. Hopefully your idea of business model isn’t “ad revenue based”.

Technical Review 84

Technical Review Cofounder Technical Cofounder Software Review 84