Remove Business Model Remove Customer Development Remove Employee Remove Partner
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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

In the next few posts that follow, I’ll describe more specifically how this model distorts startup sales, marketing and business development. The greatest risk in startups —and hence the greatest cause of failure—is not the technology risk of developing a product but in the risk of developing customers and markets.

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I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. The Lean LaunchPad class uses the three “ Lean Startup ” principles: Alexander Osterwalders “ business model canvas ” to frame hypotheses.

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Why Real Learning is Outside the Building, Not Demo Day

Steve Blank

Over the last three years our Lean LaunchPad / NSF Innovation Corps classes have been teaching hundreds of entrepreneurial teams a year how to build their startups by getting out of the building and testing their hypotheses behind their business model. Filed under: Customer Development , Lean LaunchPad , Teaching.

Lean 319
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Is the Lean Startup Dead?

Steve Blank

Since NewTV won’t be making the content, they will be licensing from and partnering with traditional entertainment producers. NewTV will depend on partners like telcos to distribute the content. With fewer than 10 employees but almost $2-billion dollars in the bank, they plan on jumping right in. And it may work.

Lean 335
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Designing a Corporate Entrepreneurship Program – A Qualcomm Case Study (part 1 of 2)

Steve Blank

In 2006, as a new employee of the Fortune 100 provider of wireless technology and services, San Diego’s Qualcomm , I volunteered to salvage a fledging idea management system (fancy term for an online suggestion box) by turning into a comprehensive corporate entrepreneurship program. Part 1 outlining the program is here. The origin.

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Designing a Corporate Entrepreneurship Program – A Qualcomm Case Study (part 1 of 2)

Steve Blank

In 2006, as a new employee of the Fortune 100 provider of wireless technology and services, San Diego’s Qualcomm , I volunteered to salvage a fledging idea management system (fancy term for an online suggestion box) by turning into a comprehensive corporate entrepreneurship program. Part 1 outlining the program is here. The origin.

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Lean Innovation Management – Making Corporate Innovation Work

Steve Blank

Companies pursuing innovation can Buy, Build, Partner or use Open Innovation. The first, the notion of the “ ambidextrous organization ” from O’Reilly and Tushman , posits that companies that want to do continuous innovation need to execute their core business model while innovating in parallel. Fast forward to today.

Lean 120