Remove Campaign Remove Channel Remove eCommerce Remove RSS
article thumbnail

Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

In PPC, day-parting is set by choosing hours of the day on each day of the week to run your Campaigns or boost or lower your bids. In PPC, this typically means setting up Campaign location targeting by selecting specific locations to show ads or excluding specific locations. Add new seasonal Campaigns to experiment with new ideas.

PPC 111
article thumbnail

Google Analytics Health Check: Is Your Configuration Broken?

ConversionXL

Is eCommerce tracking turned on? Have you configured your custom and default channel groupings? Using this, you can calculate your advertising ROI by combining that data (campaign, keyword, cost per click) with Google Analytics Goals. What It Is: Adding manual UTM tags ensures your channels are being properly credited.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brand Measurement: Analytics & Metrics for Branding Campaigns

Occam's Razor

One of the ultimate excuses for not measuring impact of Marketing campaigns is: "Oh, that's just a branding campaign." Before we go any further I must clarify that I love branding campaigns just as much as the next guy. I love campaigns that Visa runs. are you doing the "branding campaign"?

Campaign 128
article thumbnail

Venture Capitalists, Super Angels and the State of Startup Funding

mashable.com

a part of an exciting team, building web applications such as social networking, ecommerce, games, sports, contact management, CMS and more.Re. GE Campaign Turns YouTube Videos and. The competition between super angels and venture capitalists may be leading to a new golden age for entrepreneurship. Ed Helms and Celebrity Friends Fight.

article thumbnail

Transcript of Using AI with Human Touch to Create Great Social Content

Duct Tape Marketing

Klaviyo is a platform that helps growth-focused eCommerce brands drive more sales with super-targeted, highly relevant email, Facebook and Instagram marketing. We do that automatically, so you can add an RSS feed. One of our favorite features is called campaign tags, and it allows you to tag all of your content any way you like.

article thumbnail

Onboarding Emails: What Happens After They Subscribe?

conversionxl.com

In the 2012 ExactTaget Channel Preference survey , it was revealed that not only was email was the most preferred channel for marketing communication but that preference actually increased by 5% between 2008 and 2012. Conversion Optimization Services. 1:1 Consultations. Conversion Research. Landing Pages. Email Marketing. Copywriting.

Email 67
article thumbnail

What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

asymmetry, real-time, curated RSS / link-sharing]. billion in annual subscription revenues not including advertising or eCommerce). I’ve written extensively on the topic , but in a nutshell it is: an RSS reader, a chat room, instant messaging, a marketing channel, a customer service department and increasingly a data mine.