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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

In PPC, day-parting is set by choosing hours of the day on each day of the week to run your Campaigns or boost or lower your bids. In PPC, this typically means setting up Campaign location targeting by selecting specific locations to show ads or excluding specific locations. Add new seasonal Campaigns to experiment with new ideas.

PPC 111
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Google Analytics Health Check: Is Your Configuration Broken?

ConversionXL

Is eCommerce tracking turned on? Using this, you can calculate your advertising ROI by combining that data (campaign, keyword, cost per click) with Google Analytics Goals. What It Is: Your Google Analytics and Google AdWords accounts should be in the time zone your campaign targets. Duplicate eCommerce Data Not Filtered.

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Brand Measurement: Analytics & Metrics for Branding Campaigns

Occam's Razor

One of the ultimate excuses for not measuring impact of Marketing campaigns is: "Oh, that's just a branding campaign." Before we go any further I must clarify that I love branding campaigns just as much as the next guy. I love campaigns that Visa runs. are you doing the "branding campaign"?

Campaign 128
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Six Visual Solutions To Complex Digital Marketing/Analytics Challenges

Occam's Razor

The average conversion rate for a typical top ecommerce site is around 2%. That means you'll have to care about your macro-outcome, the ecommerce conversion or your lead submitted conversion or donation made to your non-profit conversion. For example, people who subscribe to your blog's RSS feed.

Analytics 154
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Venture Capitalists, Super Angels and the State of Startup Funding

mashable.com

a part of an exciting team, building web applications such as social networking, ecommerce, games, sports, contact management, CMS and more.Re. GE Campaign Turns YouTube Videos and. San Diego, California) Jobs Comentum is a dynamic and cutting edge company.Be SCVNGR Makes Major Enhancements to iP. 49% of Small Business Owners Use Smar.

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Seven Compelling Reasons Why You Should Redesign Your Website

crowdSPRING Blog

Perhaps your site’s ecommerce performance isn’t up to expectations, or you’re not getting as many conversions you’d like. For example, if your branding is inconsistent or consistently poor in email and content marketing campaigns, people will notice.

Mobile 48
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Onboarding Emails: What Happens After They Subscribe?

conversionxl.com

When initiating the Hook Cycle in the welcome campaign – the goal is to reward the user for the action they just took. Companies like Eloqua , Infusionsoft , Hubspot (enterprise) , or Marketo will allow you to create these kinds of triggered based campaigns & have their own lead scoring system that will notify you of “hot” leads.

Email 67