crowdSPRING Blog

JULY 13, 2015

Startups and small businesses face a steep learning curve when it comes to online marketing. At crowdSPRING we have experimented with virtually every online marketing strategy and tactic available, often with negative results. Numerous studies have shown that online marketing can be a financial loser for many companies.

Channel 48

Channel Lean Marketing Syndicate 48

David Teten

JANUARY 11, 2020

The challenge is that my time and money budget for “influencing”–content creation and marketing– is minimal. Also, since I’m not trying to be a full-time marketer, I can’t use some of the standard celebrity techniques. We market to four populations: High-potential founders. Tech stack. I host on Hostforweb **.

Social Media 60

Social Media Technical Review Media Private Equity 60

mashable.com

MAY 9, 2011

a New York-based sizzle reel production company specializing in promotional videos for PR and marketing professionals, and the Young Entrepreneur Council. When making technical hires, we always reach out to our network of programmer friends and ask them to sit in on interviews and review resumes with us. Shama Kabani , Marketing Zen.

CTO Hire 73

CTO Hire Fractional CTO CTO Technical Review 73

ConversionXL

APRIL 7, 2020

Podcasting as a marketing channel. Some marketers may also benefit by refining speaking and interviewing skills in a lower-risk environment than on a stage. I’m a strong believer in not jumping into a technology, channel, or media format just because everyone else is doing it. Let’s get started. .

Syndicate 85

Syndicate Syndication Hosting Audio 85

Startup Professionals Musings

JULY 24, 2015

In this age of relationships, you, the entrepreneur, are a very important element of your new brand, and it’s never too early to start marketing the value of your expertise, insights and ideas. If you post on industry sites, or get syndicated to popular sites, your scores and visibility will go up even more.

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Startup Social Media Syndicate Syndication 120

David Teten

SEPTEMBER 6, 2015

Her work included heading Nokia’s location-based services business and app portfolio for emerging markets, which she built from a back-of-a-napkin idea to a 100-person organization with over 10 million users. At Virgin Mobile USA, Mari led early initiatives in mobile commerce, social networking and advertising. Mari Holds a B.A.

Venture Capital 60

Venture Capital Balance Sheet Technical Review Portfolio 60

Berkonomics

SEPTEMBER 25, 2014

Not every social network is a Facebook or Instagram. Retail or end user web sites do not even receive limited notice without being discovered through a real marketing program, aimed at finding the flywheel effect (the moment. Dave’s syndicated cable show: The Berkus Report. Second: channels. Third: cost.

Viral 71

Viral Matching Syndicate Syndication 71

Duct Tape Marketing

MARCH 15, 2012

What is Duct Tape Marketing? This content from: Duct Tape Marketing. More than anything Duct Tape Marketing is an idea that started with the belief that marketing is a system and in order to operate that system there must be a very clear point of view about how to build a remarkable business.

Marketing 59

Marketing Syndicate Syndication New York 59

Venture Chronicles

DECEMBER 5, 2012

Rather than data sets that are samples and customer segmentation that attempts to discern coarse grained distinctions between customer groups, social networks and engagement tools enable companies with a capability that scales down to individual customers and up to every customer and prospective customer a company has.

Customer 47

Customer Technical Review Software Review Analytics 47

ConversionXL

OCTOBER 1, 2022

Those places where your buyers are being actively influenced by the marketing activities you cannot track are called: the dark funnel. In this post, we’ll uncover the dark funnel and show you how to win customers on the channels companies often overlook. . industry conferences, marketing meetups, VC groups, etc.). Events (e.g.,

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B2B Social Media Channel Audience 103

Occam's Razor

FEBRUARY 3, 2014

YouTube Marketing and Analytics Framework for Success. According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. The only reason I know loads of new people and brands is because of my subscription to their channels on YouTube. It is a social network (like Facebook).

Analytics 149

Analytics Marketing Audience Channel 149

Austin Startup

MARCH 7, 2021

Texas is the most promising technology market in the United States. If you want to launch a new business, this is a great market to launch from because you can easily reach all of the major Texas cities with one office. The larger Dallas metro-region is the fourth largest in the country and Houston metro-region is the fifth.

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Texas San Antonio Houston Dallas 90

David Teten

DECEMBER 3, 2019

But, most of use raise capital and source deals the same way people looked for dates 20 years ago: by networking at conferences (or bars). . In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. 2) Market . Most of us want one spouse and we’re done.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Both Sides of the Table

NOVEMBER 8, 2010

The goal of any cartel is to control production, distribution & marketing of a set of goods with the goal of maintaining high prices. In Hulu it is each individual studio / network wanting to push their own stuff direct rather than through Hulu. Tags: Tech Market Analysis.

Video 292

Video Technical Review Advertising Distribution 292

Gust

OCTOBER 20, 2011

Diversification across industry sectors is not as easily achieved for angels as could be accomplished in public markets, but can be achieved by co-investing with trusted angel colleagues in a broader set of businesses. A local network of angels is critical to achieving a diversified portfolio. Marketing/Sales/Partnerships.

Valuation 146

Valuation Pre-Money Valuation Intellectual Property Technical Review 146

mashable.com

SEPTEMBER 14, 2011

The first step in the process of expansion is identifying which markets are of the most strategic significance to your business. Once you’ve targeted a market, however, things can quickly become convoluted and overwhelming. With that in mind, here are four tips for entrepreneurs looking to expand globally.

France 77

France Marketing Social Media Startup 77

Austin Startup

AUGUST 7, 2017

Texas has produced world-changing startups in the past such as Dell Software , National Instruments and Whole Foods Market but all of those were founded more than 30 years ago. Some businesses can service all four cities with a single distribution hub in one of the cities, making it a unique market for launching new businesses.

Texas 97

Texas San Antonio Houston Dallas 97

mashable.com

JULY 10, 2012

Andrasick says, “Smaller stores aren’t saddled with anachronistic organizational structures that segment a business by channel, such as store, catalog or digital.”. Static marketing is dead, and businesses of any size have to be creative to cut through the clutter. 7 Tips to Enhance Influencer Marketing. Remarketing.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

mashable.com

JANUARY 23, 2012

Additionally, closing a business the ‘right way’ ensures the network, reputation, goodwill and momentum you’ve built with the first company can be gracefully transitioned to future projects. Your strength as an entrepreneur and business leader depends heavily on the caliber of your network. Subscribe to the Business channel.

LLC 68

LLC Technical Review Social Media Startup 68

mashable.com

SEPTEMBER 1, 2011

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Mashable Infographics Prev Next How Are People Using Twitter? LinkedIn was curious, so the business social network decided to find out. Have an account? Whom is he or she connected to?

San Francisco 99

San Francisco New York City Social Media Entrepreneur 99

mashable.com

JANUARY 18, 2012

One creative marketing consultant selected a variant of the name Agora for her business, loving the connection to the ancient Greek word agora , meaning marketplace. Subscribe to the Business channel. Professional Development: How to Stay on Top of the Latest Marketing Trends. I think their name begins with an A…”.

Naming 97

Naming Social Media Social Network RSS 97

mashable.com

MAY 5, 2011

Have an account?

Equity 74

Equity Engineer Technical Review Social Media 74

mashable.com

AUGUST 20, 2011

Rostan agrees — he thinks coworking spaces can be great for networking, but he says he spends so much time on the phone that he probably wouldn’t get to network that much. Have an account? “But that seems more of a luxury than a necessity.&#

Cofounder 81

Cofounder San Francisco Social Media Startup 81

mashable.com

DECEMBER 29, 2011

Subscribe to the Business channel. Business & Marketing. Hyundai’s Super Bowl Blog Campaign a Lesson to Marketers. 7 Tips for Marketing to Moms. 13 Location-Based Marketing Tips for Entrepreneurs. Social Network Lists. Subscription Service. 4 followers. Peer to peer. 1 follower. All Stories.

New York City 83

New York City New York Startup Social Media 83

mashable.com

JANUARY 13, 2012

Instead, for marketers and IT professionals, it’s critical to ask “why do we have this technology?” When I’m helping clients conduct these tests, I almost always find that a great way to start is by offering user-sets different login options to determine which social network APIs should be implemented.

Technical Review 78

Technical Review Social Media Social Network RSS 78

mashable.com

SEPTEMBER 12, 2011

And no matter what the latest trends indicate, you will eventually have to spend money on PR and marketing. What they’re evaluating is the quality and compatibility of the team, the overall market size and the feasibility that you and your crew can make something big happen. Have an account? million in venture financing.

Startup 79

Startup Social Media RSS Social Network 79

mashable.com

NOVEMBER 2, 2011

Also, most leads will have their own network of co-investors with whom they can share the deal, but make sure to ask that they share on AngelList too. Start by searching AngelList by market and geography. Subscribe to the Business channel. Business & Marketing. Social Network Lists. Fill Out the Round. Angellist.

Social Media 80

Social Media Startup Angel Investor RSS 80

mashable.com

OCTOBER 11, 2011

Therefore, marketing and public relations are often tackled piecemeal by whomever has time. Generally, they are lengthy, full of empty quotes from company reps and tainted with marketing jargon. Subscribe to the Business channel. Avoid Press Releases & Simple Mistakes. Just stay away from them. Email Story. 5,439 followers.

PR 103

PR Startup Social Media Technical Review 103

mashable.com

MAY 5, 2011

It was a spin on its own market: data visualization. After someone signs up for your site, you ask them to share it with their friends through various social media channels and/or email. Have an account? They attracted curiosity and in-bound user potential with an infographic-type video describing the site.

Pakistan 94

Pakistan Social Media Startup Stealth 94

Agile VC

JUNE 25, 2012

Cloze is helping outbound professionals understand and utilize their professional network more comprehensively than ever before. We amass all of this information in our emails, social networks, smartphone address books, and other software tools (e.g. I hope you’ll have an opportunity to check out Cloze’s product.

Cofounder 140

Cofounder Stealth Silicon Valley Mobile 140

mashable.com

MARCH 7, 2011

What really sets PhoneGap apart is that it lets developers create a full-functioning mobile web app but place that app in a native wrapper, so that it can use native device APIs and get submitted to the App Store or Android Market. Have an account? Ars Technica used PhoneGap to build its iPad app.

Developer 93

Developer HTML API Ruby 93

mashable.com

FEBRUARY 15, 2012

Ann Smarty is a search marketer and full-time web entrepreneur. That’s why many social media marketers and power users are in constant search of free, efficient alternatives. This tool also includes basic social network analysis (building friend/follower information, twitter profiles etc]. Business & Marketing.

Social Media 108

Social Media Analytics Media API 108

Agile VC

APRIL 13, 2012

I describe this in part as the “Social Network” effect… not just the movie itself but the example of Mark Zuckerberg and many other high profile young founders as role models ( who can forget this image? ) Yes, most venues will actually do a substantial amount of event marketing for the company participants.

Silicon Valley 185

Silicon Valley San Francisco San Jose Startup 185

Duct Tape Marketing

AUGUST 17, 2017

How To Write Content That Boosts Your Bottom Line written by Guest Post read more at Duct Tape Marketing. What is the greatest marketing challenge in the digital age? However, writing content to market your products or services online isn’t quite the same as copywriting for an ad. 4 Choose the right format.

Social Media 66

Social Media Syndicate Syndication Matching 66

Brandanew

APRIL 22, 2016

Any Digital Marketer living in today’s age will tell you that Content Marketing is a must, for not only promoting your brand to new prospects, but also to maintain a relationship with your existing customers. 8 Platforms to Supercharge your Content Marketing with Paid Advertising. Start with those notes already! Outbrain. . .

Advertising 100

Advertising Distribution Marketing New York City 100

ConversionXL

FEBRUARY 5, 2014

…podcasting is definitely worth considering throwing into the marketing mix. Imagine this: with the push of a button, your show instantly syndicates to iTunes, Stitcher Radio, SoundCloud, and a number of other directories where they can be downloaded by eager listeners around the world. What Does This Mean For Me?

Software 100

Software eCommerce Audio Hosting 100

mashable.com

MARCH 24, 2011

Building for Yourself Instead of a Market “Scratching your own itch&# is how many great ideas begin, but it’s not a business strategy. It’s easy to let your idiosyncratic preconceptions prevent you from observing what the larger market will accept. Have an account?

Programming 86

Programming Startup Technical Review Software Review 86