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The Rising Importance Of Images In Google Search

Duct Tape Marketing

The Rising Importance Of Images In Google Search written by John Jantsch read more at Duct Tape Marketing. Mike i s the Co-founder and Analyst at Near Media where he researches and reports on reputation, reviews, and local search. Key Takeaway: Google is emphasizing images more and more in search.

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CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

You should also be aware of the law of shitty clickthroughs: all marketing strategies end up having shitty CTR because novelty fades and a first-to-market strategy doesn’t last. This consists of dominating your competition, and out-converting by acquiring new customers in a cheaper way that your competitor does. How will you act?

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Run a sale or create discount coupons. Everyone loves a sale, and thanks to discount tracking sites like RetailMeNot and browser extensions like Honey , consumers are finding them easier than ever. This isn’t just about offering your customers a break on price, however. Create product samples.

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21 Ways To Market Your Small Business On A Shoestring Budget

crowdSPRING Blog

Run a sale or create discount coupons. Everyone loves a sale, and thanks to discount tracking sites like RetailMeNot and browser extensions like Honey , consumers are finding them easier than ever. This isn’t just about offering your customers a break on price, however. Create product samples.

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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

By the time you’re done with this article, I guarantee you’ll be thinking more strategically about Autoresponders, and ready to create content that’ll help you automate trust building exercises, shares, and sales. Disclaimer: This is provided you’re making sales. Sales email after 4-5 emails.

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Knowing your customer is key to conversion rate optimisation

The Equity Kicker

Google Trends identifies it as an official “breakout” term meaning searches for that phrase are up over 5,000% over the last few years. A Whirlpool email campaign improved clickthrough by 42% when they reduced the number of calls to action from four to one. We’re looking at an arms race here.

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9 Things to Know About Influencing Purchasing Decisions

ConversionXL

What about when the product matches the customer’s needs and wants, and they trust the seller? Online purchases start with a Google or Amazon search. This applies equally to B2B - 71 percent of enterprise purchase decisions in the United States begin with research conducted on a search engine. Peer reviews matter.