Cofounder Internet Partner Startup 
The Startup Magazine
AUGUST 9, 2022
As part of our Founder interview series , The Startup Magazine caught up with Salo Sterental, Co-Founder of the SoStereo, a marketing firm that enables brands and artists alike to unlock the marketing power of music. Salo: Zumba Fitness approached Beto (my co-founder) and I with a unique problem.
ReadWriteStart
AUGUST 28, 2012
In today’s startup landscape, practically everything can be outsourced. But when it comes to core technical skills, more and more entrepreneurs are opting to partner with technical co-founders rather than hiring someone for an in-house position. So how do you decide what’s right for your new company? Laura Roeder , LKR.
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Steve Blank
SEPTEMBER 5, 2018
Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. It’s the antithesis of the Lean Startup.
Steve Blank
JANUARY 17, 2023
Three types of organizations – Incubators, Accelerators and Venture Studios – have emerged to reduce the risk of early-stage startup failure by helping teams find product/market fit and raise initial capital. They do the most to de-risk the early stages of a startup. Reducing Startup Risk. Carlos stirred his coffee.
ReadWriteStart
DECEMBER 16, 2020
Here is how remote startups are changing the game for everyone. In fact, according to Founders Forum’s survey of 400+ startup owners, 94% of the respondents were already working from home before the pandemic. To help them make the transition, a new breed of “remote startups” has emerged. Image Credit: pixaby.
ReadWriteStart
AUGUST 28, 2012
In today’s startup landscape, practically everything can be outsourced. But when it comes to core technical skills, more and more entrepreneurs are opting to partner with technical co-founders rather than hiring someone for an in-house position. So how do you decide what’s right for your new company? Laura Roeder , LKR 2.
Both Sides of the Table
JULY 13, 2013
One of my favorite events last year was attending Startup Grind where I got to interview Clayton Christensen, author of The Innovator’s Dilemma. And of course we talked about many of my views of building startups. You didn’t join startups then. You joined a startup if you couldn’t get a real job.
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