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A Guide to Reputation Management: Build an Audience of Superfans

ConversionXL

This process helps you to build an audience by identifying opportunities to: Leverage relevant hashtags; Attend popular trade shows; Make appearances on or sponsor well-liked podcasts; Run social media ads against audiences who follow specific accounts; Team up with large publications (press releases, guest posts).

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The 20 Coolest CoWorking Spaces In The U.S.

YoungUpstarts

With free coffee and Internet, workspaces, and built-in community, coworking spaces provide a great place to get things done without feeling the isolation of working at home, or trying to overcome the frenetic nature of working in a coffee shop. startups, social media firms, advertising and PR companies, and more.

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How to Get World Class Experts to Support Your Company

David Teten

As the former CEO of a professional expert network , I’m a firm believer in the value of speedy access to relevant experts. I was excited to see that GLG (formerly Gerson Lehrman Group), the industry leader, is now offering a professional network service geared to the needs of the startup community: GLG Share.

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Inaugural Investor Day @ FinTech Innovation Lab

David Teten

On Friday morning, I witnessed another volley of shots being fired from New York City at Palo Alto during FinTech Innovation Lab ‘s Inaugural Investor Day. The Lab is a collaboration between the New York City Investment Fund and Accenture, with support from the New York banking community.

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McCann NY on using Social Media

Eric Friedman

I recently connected with the folks behind the Twitter profile of McCann_NY which is the New York office of McCann Worldgroup. I connected with Bruce Stockler who is VP Corporate Communications at McCann Erickson , NY and he answered a few questions about how McCann is using and participating online and with social media.

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How much does it cost to build the world’s hottest startups?

The Next Web

Henrik Werdelin , the Managing Partner of Prehype , a venture development firm based in New York City that has helped build companies like Tradable , Barkbox , FancyHands , Basno and Path , says recreating Twitter isn’t necessarily difficult, but the layered features will take time to get right. 1) Twitter.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). What are the big trends that will drive the next phase of social networks? And so it goes with social networking.