maplebutter.com

JANUARY 8, 2013

If you’re looking for a designer, engineer, or biz marketing guy – go to meetups / conferences that those people would go to. I’m studying design. Will developers and designers provide services for a piece of the company? We’re considering doing SEO and PPC as well as cold calling to generate leads.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Duct Tape Marketing

DECEMBER 13, 2011

I believe you will see a lot of content, social media-driven and otherwise, that is designed to convert rather than to simply inform. This trend highlights the marketers’ need to go beyond SEO and PPC and move deeper into social networks, mobile marketing and app-based local marketplaces. Apps inside social networks provide answers.

Small Business 66

Small Business Social Bookmarking Social Media Social Network 66

Occam's Razor

SEPTEMBER 30, 2013

The challenge is that this annual, or semi-annual, update of the content or the website design, is a terrible way to win at digital. On paper what could possibly go wrong with creating or curating content with a eye to driving sales or influencing current or future customers? All of that is good. There is even an institute about it.

Analytics 154

Analytics Marketing Social Media Technical Review 154

ConversionXL

SEPTEMBER 24, 2020

Strategies span a range of methods, but we’re going to focus on PPC, social media, and search. Finding your target market for PPC and display ads. Don’t approach PPC with a “set it and forget it” attitude. Imagine you had a client who sold interior design services and wanted to run a display campaign. Image source ).

Acquisition 111

Acquisition Software Review PPC Analytics 111

ConversionXL

MAY 14, 2019

If you don’t have an in-house graphic designer, there are plenty of free, easy-to-use templates : Now that your channel is set up and your videos are uploaded, it’s time to create a campaign. There are even PPC strategies for account-based marketing.). These audiences are designed for bottom-of-the-funnel conversion ads.

Campaign 133

Campaign Audience Channel Metrics 133

ConversionXL

MAY 2, 2019

CXL has written about ecommerce product pages and related elements many times before: Product page design and UX. Blenders drives traffic to the page with PPC ads and has also integrated the page into support tickets. This will help make your landing page, which they may encounter later in the sales funnel, more successful.

eCommerce 133

eCommerce Conversion Hosting Sales 133

ConversionXL

MARCH 25, 2013

It’s common knowledge within PPC advertising circles that pointing your ad directly to your homepage is a no-no. When you guest post, instead linking to your home page in your bio, link to a custom landing page specifically designed for the visitors of that site. Coming From (Social Network). Custom Landing Pages for Guest Posts.

Conversion 126

Conversion Affiliate Social Media Social Network 126

ConversionXL

MAY 22, 2014

This could cover a range of methods, but for the sake of this article, we’re going to focus on PPC, Social Media & Search. Optimizing PPC & Display Ads – Researching Your Target Market. Just don’t approach PPC with a “set it and forget it” attitude. Controversy for controversy’s sake is rarely a good idea.

Software Review 116

Software Review PPC Analytics Search 116

ConversionXL

OCTOBER 30, 2021

Generating awareness through PPC. To build awareness through PPC , it’s best to focus on high-intent traffic and carry this strategy into the consideration stage. Focusing on engagement is important; this is the currency social platforms use to curate feeds algorithmically. Consideration. Conversion.

Customer 140

Customer Marketing Social Media CPA 140