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Technical Review: A Trusted Look Under the Hood

TechEmpower

The answer is to engage a trusted outside source for a Technical Review – a deep-dive assessment that provides a C-suite perspective. At TechEmpower, we’ve conducted more than 50 technical reviews for companies of all sizes, industries, and technical stacks. A technical review can answer that crucial question.

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53 Questions Developers Should Ask Innovators

TechEmpower

How will you be taking this to market? Questions Developers May Have Forgot to Ask Here are some additional questions that might have slipped your developers’ minds. Often this ties to marketing support. Targets Are you developing a native app and/or a web app? Do they generate emails or push notifications?

Developer 520
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Building A Sales Development Function for Early Stage Startups with Sally Duby

Mucker Lab

Instead, identifying a narrow target market and focusing efforts there is key, especially for startups with limited resources. They should be capable of navigating the complexities of sales, including closing deals while guiding the team effectively. Sally also underscores the significance of marketing in this equation.

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The “Curse of Knowledge”: How Expertise Can Hurt Marketing

ConversionXL

Marketers are intimately familiar with their industry and product. The curse of knowledge in marketing. In marketing, the implications are obvious. Marketers often fall victim to the curse of knowledge because they are: Intimately familiar with their own product; or Selling a complex/technical product to a less-savvy audience.

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Sales and Marketing Misalignment Is Costly—But Avoidable

ConversionXL

Sales and marketing misalignment reduces revenue, lowers the quality of customer service, and can even dampen company culture. Of course, it isn’t just your sales team that suffers. Marketing often works hard on positioning and other marketing initiatives that the sales team undervalues. So how do you get aligned?

Sales 90
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No-Code is Here to Stay: What’s the Play for Marketers?

ConversionXL

As the reliance on these tools continue to grow, so too does the opportunity for technical and non-technical marketers alike to gain an edge and advance their marketing skill set. Marketers and businesses who take advantage of no-code and low-code now will be in position to reap the rewards. Image source ). Will it be perfect?

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Guide to Create an Uber for Courier App

ReadWriteStart

This trend is promising despite the rising usage of email, instant messaging applications, and social media platforms, . On the other hand, the global courier delivery market covering Express delivery and Parcel Pickup and Drop services is all set to surpass a whopping $400 billion by 2024 with a growth rate of 8-10% every year.