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Differentiation Strategy (and the Sea of Sameness)

ConversionXL

Differentiation is about standing out from the noise and giving people a reason to choose you over others. Let me tell you why that is, and how you can differentiate. Sameness is the combined effect of companies being too similar in their offers, poorly differentiated in their branding , and indistinct in their communication.

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Requests for Startups in 2024

VC Cafe

Most startups equate the process of fundraising to dating – founders have to typically kiss a lot of frogs until the find the right fit. New enterprise resource planning software (ERPs) – new startups that build software that helps businesses run.

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53 Questions Developers Should Ask Innovators

TechEmpower

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. Do you have legal (Founder Agreement, IP, etc.) Are there other founders, business leaders, partners, or administrators? How will you differentiate from these? will you leverage?

Developer 520
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Spolsky on Software on Both Sides of The Table

Both Sides of the Table

Sometime around 2003/04 my technology team turned me on to “Spolsky on Software&# a periodic newsletter served up blog style from Joel Spolsky of FogCreek Software, a maker of bug-tracking software. Blogs weren’t popularized yet so it was an oddity for me to read the founder of a software company spewing out advice.

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[Interview] Michael C. Fillios, Author Of “Tech Debt 2.0™: How To Future Proof Your Small Business And Improve Your Tech Bottom Line”  

YoungUpstarts

Along with lack of oversight, outdated software or hardware, inadequate cybersecurity, or one bad tech investment could seal the demise of a small enterprise. is any liability incurred in the development, acquisition, use, and retirement of technology — i.e. hardware and software systems, or the skills set needed to support them.

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The Ultimate Guide to Starting a Software Company

Up and Running

Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. If you use software like LivePlan, you can create this initial “lean plan” in under an hour and then spend your time where it really matters—on validating your idea.

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No-Code is Here to Stay: What’s the Play for Marketers?

ConversionXL

No-code and low-code tools are on the rise , with thousands of businesses and makers turning to a faster and cheaper way to test, validate, and build out their ideas. Marketers and businesses who take advantage of no-code and low-code now will be in position to reap the rewards. No… No-code won’t make developers obsolete.