ConversionXL

SEPTEMBER 10, 2018

Or, if the content team is producing awesome content but not distributing it across email and social channels, you’re once again missing an opportunity to maximize the ROI. Growth killer #2: Different goals and metrics. Once you’ve identified the metric, never lose sign of it. So, what can companies do about it?

Metrics 132

Metrics Campaign Channel Advertising 132

ConversionXL

AUGUST 1, 2017

Customer loyalty is sometimes confused with customer satisfaction, as well as retention. Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). You know the value of retention. The differences are small but important.

Customer 114

Customer Retention B2C Programming 114

Hunter Walker

JANUARY 2, 2017

The total value of these deals might look higher than when a tech company makes an acquihire but the premium tends to go to retention rather than the cap table (especially since (a) the acquirer might not be seen as an ‘attractive’ place to work and (b) there’s assumption of less equity upside post-acquisition).

Technical Review 115

Technical Review Cap Table Acquisition Startup 115

ConversionXL

AUGUST 1, 2017

Customer loyalty is sometimes confused with customer satisfaction, as well as retention. Retention is the behavioral indicator of loyalty, whereas loyalty is usually attitudinal (though technically retention could be considered behavioral loyalty). You know the value of retention. The differences are small but important.

Customer 91

Customer Retention B2C Programming 91

Occam's Razor

APRIL 23, 2012

While there is a great deal of appreciation for the power of metrics/data, I've come to realize that Sr. Leaders don't quite appreciate the deep, and often corrosive, consequences of choosing metric x over metric y as a key performance indicator (KPI). It is a standard metric. Don't believe me?

Metrics 152

Metrics Analytics Search Channel 152

ConversionXL

APRIL 3, 2019

There are tons of metrics you can monitor: Conversion rate; Bounce rate ; Click-through rate ; Pageviews; Lead captures; Purchase conversion rate. Setting up your experiments for success: Define success metrics. Statistical ghost: When you think your test has impacted your metric, but in reality there’s no impact.

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

ConversionXL

MARCH 29, 2017

For example, in a year, do you think you can increase your retention by 30%? via Ecommerce Growth Masterclass). Drew talks about this in the sense of ecommerce (number of customers, AOV and retention), but you’ll find that the formula works for a lot of other business models as well. Your hypothesis.

Marketing 48

Marketing Distribution Retention eCommerce 48

Austin Startup

MARCH 26, 2019

Being able to staff your customer service team to respond quickly to customers, often directly on these social channels, will increase retention and repeat purchasing and also serve to drown out negative feedback. One thing worth considering is that your gross margins will tell you whether certain distribution channels are viable?—?for

Technical Review 49

Technical Review Software Review China Acquisition 49

ConversionXL

JUNE 19, 2019

Set targets: metrics to tackle the overarching goal for your product lifecycle. We need a metric or KPI that shows how good we are at increasing the likelihood that someone will convert in the future. Add events, scripts with custom triggers, dimensions, metrics, details on page views, hits. Shapes the curve of your business.

Agile 90

Agile Analytics Algorithm Software Review 90

ConversionXL

OCTOBER 4, 2018

Teams know how many tickets were distributed; however, they do not know in “real time” how many people are in the venue or stadium during the event. The resulting visualization shows the tool’s prediction performance and correlations between datasets and retention. RapidMiner parses the Excel file prior to crunching the numbers.

Analytics 131

Analytics Algorithm Artificial Inteligence Campaign 131

ConversionXL

NOVEMBER 15, 2016

After all, the goal is to systematically improve the success of a business, whatever that means metric-wise. The differences, much like the differences of B2B optimization in general, mostly come down to differing business cycles, purchasing decisions, and success metrics. The metrics in SaaS sound a little different as well.

Conversion 48

Conversion Churn Rate Retention Metrics 48

Occam's Razor

JULY 15, 2014

It also handy explanations of the metrics, with key context where necessary. These will sound like: Metric x is down because of our inability to take advantage of trend y and hence I recommend we do z. This is a nicely customized data puke for our Ecommerce and Customer Retention team. digital performance. But that is ok.

Analytics 159

Analytics Metrics Web Ohio 159

ConversionXL

NOVEMBER 11, 2015

Here’s a review from Judah Phillips ,, an analytics expert, consultant, and author who wrote Building a Digital Analytics Organization , Digital Analytics Primer , and Ecommerce Analytics : Judah Phillips : “Adobe offers a selection of analytics products named “Adobe Analytics” as part of the “Adobe Marketing Cloud.”

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

www.vccafe.com

MARCH 11, 2013

Startup Metrics for Pirates â?? SaaS Metrics Tutorial â?? customer retention, churn reduction, lifetime value. free, distributed source code control management system. Startup Foundry tools list. Small Business tools list. Lean Startup Circle â?? Google Group for startup advice. SEO and Analytics Tutorials. Custora â??

Software Review 53

Software Review Technical Review Startup 53