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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

For sustainable, valuable search traffic, you’d better provide it. Satisfying search intent is Google’s fundamental goal. Proxies like backlinks and keywords have long been—and still are—stand-ins for the likelihood that a web page will satisfy user intent. How Google (and others) define search intent. Image source ).

Search 126
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How can Visual Search Change SEO for E-Commerce?

Duct Tape Marketing

How can Visual Search Change SEO for E-Commerce? A web page that is facilitated with images, videos and infographic earn 94% more views than the one having a bulk of the textual content. The more the people are engaged in your eCommerce business, the more they place orders, and the more you earn.

SEO 46
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6 Essential Principles Of Designing a High Converting Site Search Experience

ConversionXL

A couple weeks ago, we dug into internal site search & found that in some cases , searches performed by only 10% of the site’s total traffic made up nearly 40% of the companies overall revenue. Then we went into my 3 favorite methods for increasing conversions by improving the search experience.

Search 107
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Amazon SEO Isn’t Google SEO: 6 Differences That Matter

ConversionXL

Did you know that Amazon has surpassed Google as the go-to search platform for shoppers looking for products? When customers have a specific product in mind, more turn to Amazon search than Google. If you’re porting over your SEO “best practices” from on-site product pages to Amazon product pages, you’ll struggle.

SEO 113
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How Businesses Can Build, Monitor, and Repair Their Online Reputation

Up and Running

What will he or she do if he stumbles upon a discouraging article that appears at the top of the Search Engine Results Pages (SERPs)? Of course, negative content that ranks prominently in search engines plays a major role. With this approach, chances are that you won’t be able to find all content featuring your business on the web.

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How to Make Product Pages That Sell

Up and Running

That’s why you need to make sure that your product descriptions pop up higher in the search rankings. Writing a good product description so that a search engine can find it is a subset of a larger discipline called search engine optimization, or SEO. SEO does involve knowing a bit about how web pages are formatted.

Product 101
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24 Entrepreneur Explain How They Come Up With Their Business Name

Hearpreneur

7- From a Cantonese name. We are an eCommerce platform and dedicated to providing quality home products and information. Our business name is Iupilon, and it’s a Cantonese (the official language of Hong Kong) word that means “quality as better as a dragon that is rare.” 17- Avoiding Web 2.0ish syndrome.

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