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Search Intent: How to Analyze and Optimize Your Site

ConversionXL

For sustainable, valuable search traffic, you’d better provide it. Satisfying search intent is Google’s fundamental goal. Proxies like backlinks and keywords have long been—and still are—stand-ins for the likelihood that a web page will satisfy user intent. How Google (and others) define search intent. Image source ).

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The unimportance of product names

37signals.com

This is Signal vs. Noise , a weblog by 37signals about design, business, experience, simplicity, the web, culture, and more. Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. Apr 27 2010.

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Search: Not Provided: What Remains, Keyword Data Options, the Future

Occam's Razor

In late 2011, Google announced an effort to make search behavior more secure. This encrypted their search queries from any prying eyes, and kept from being passed on to websites the users visits after seeing search results. In this post I want to share four angles on secure search: 1. want to protect user privacy.

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Crowdsourcing Your Product Name

Software By Rob

Product naming is hard. Too many factors come into play when looking for a name and it’s almost impossible to decide on the right name once you’ve stared at the same list for a week straight. The Approach A while back Patrick contacted a handful of Academy members and asked for opinions on potential product names.

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6 Tips to Choosing a Great Company/Product Name

www.startupnextdoor.com

The Self-Serve Startup » 6 Tips to Choosing a Great Company/Product Name. When naming your company you’re naming your baby. So give your baby a name that will still be a good name when she’s all grown up. The product name is not special in any way. Post Calendar.

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How Businesses Can Build, Monitor, and Repair Their Online Reputation

Up and Running

What will he or she do if he stumbles upon a discouraging article that appears at the top of the Search Engine Results Pages (SERPs)? Of course, negative content that ranks prominently in search engines plays a major role. With this approach, chances are that you won’t be able to find all content featuring your business on the web.

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The 5 Biggest Turn-Offs On A Company Website

YoungUpstarts

In addition, companies can boost usability with features like breadcrumb navigation and search with auto suggest, which keeps visitors on the right track if they do start to stray. The internet is growing increasingly visual, and while photos and videos are certainly an important part of web design, they can’t come at the expense of clarity.

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