Startup Professionals Musings
DECEMBER 9, 2015
One of the biggest challenges in any business, large or small, is overcoming the natural human preference for status quo , or fear of change. It means that most team members and executives alike have a natural tendency to prefer killing innovations rather than implementing them. Even customers, while they all want the next big thing, want it to happen with minimal new learning.
Brandanew
DECEMBER 9, 2015
There are old brand ads that we still love. But a very small number of global brands manage to withstand the test of time. For Startups these numbers are even more glaring. 90% of Startups fail. There are numerous brands that never take off. There are also brands that are hugely successful for a short while but do not adapt to the changing markets. This begs the question, is it possible to future proof your brand?
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YoungUpstarts
DECEMBER 9, 2015
by Mark Fabian Henkel, co-founder and CEO of Paymill. E-commerce continues to grow worldwide, according to the Global E-Commerce Index by A.T. Kerney. The global market volume is estimated to grow 18 percent, up to €994 billion, by the end of 2015. Golden times for online retailers, many of whom have already hit walls when it comes to both sales and country borders.
Up and Running
DECEMBER 9, 2015
Do you remember the last time you built a relationship with a brand during a commercial or a magazine ad? We don’t. Sure, it’s eye catching, you may crack a smile at its humor, but within seconds you turn the page or flip the channel and it’s completely forgotten about. These mediums are becoming saturated with stale content and repetitive visuals, and it’s becoming harder and harder to make a real and memorable connection.
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in
YFS Magazine
DECEMBER 9, 2015
Instead of zipping through life and sacrificing what’s most important to you, slow down and enjoy the process of creating your success.
ConversionXL
DECEMBER 9, 2015
Conversion optimizers are in the business of attention management, just like magicians. It’s your job, as an optimizer, to direct attention and focus your visitors on the next step. Yet, so few of us do this effectively. Landing pages are full of distractions, calls to action are cluttered, etc. How can you eliminate distractions? How can you command attention, keep it and direct it the way you want?
Start Up Roar brings together the best content for start up professionals from the widest variety of industry thought leaders.
crowdSPRING Blog
DECEMBER 9, 2015
As consumers, we regularly measure our experiences by the quality of a company’s products, services, and customer service. Ironically, many companies forget that customer service often reflects how the world views their business. I’m sure I’m not the only one who’s been stuck on the phone with a company for what seems like an eternity, trying to resolve a trivial problem.
Jeff Hilimire
DECEMBER 9, 2015
Gary says it all the time. Tobias talks about it on this great blog post, Ignore Everybody. Ideas are a dime a dozen. Getting things done – actually executing on your idea – that’s where the magic happens. If you want to be successful at anything, especially at being an entrepreneur, you have to execute and work relentlessly. Your idea really doesn’t matter.
crowdSPRING Blog
DECEMBER 9, 2015
When perusing our galleries here on crowdSPRING, we see some amazing work submitted in the projects. Today, we noticed this gem submitted in this logo project. Let us start the slow clap for wollina. Check out more great work on wollina ’s profile page. Nicely done, wollina, nicely done! Related posts: Fresh from the SPRING: 5IVE_STAR_CREATIVE. Fresh from the SPRING: Janisa.
Duct Tape Marketing
DECEMBER 9, 2015
How to Build a Business to Astronomical Heights written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Bedros Keuilian. One of my favorite things to do is chat with entrepreneurs. All the better when I get to chat with an entrepreneur that started with so little and achieved so much. My guest for this week’s episode of the Duct Tape Marketing Podcast is Bedros Keuilian, founder and CEO of Fit Body Boot Camp and a fitness industry consultant for marketing and busin
Feld Thoughts
DECEMBER 9, 2015
Over the years at Foundry Group we’ve built an extensive network of companies. While we’ve invested in some of these directly, this actually represents the smallest set of companies that we are involved with. We have also invested indirectly in many others through our investment in Techstars. Yet another, and much larger set of companies, come from our investments in other venture funds.
YoungUpstarts
DECEMBER 9, 2015
by Eric Krattenstein, United States CMO for Mailify. When it comes to analyzing your email marketing campaigns, there are the standard statistics that everyone pays attention to like clicks, opens, and unsubscribes. These are of course valuable insights, but the true beauty of email marketing analysis comes from the lesser-known data. Here are a few pieces of information worth analyzing for your next email marketing campaign: Reactivity Rate.
VC Adventure
DECEMBER 9, 2015
This was also posted on Brad Feld’s blog and a similar announcement is up on foundrygroup.com as well. Over the years at Foundry Group we’ve built an extensive network of companies. While we’ve invested in some of these directly, this actually represents the smallest set of companies that we are involved with. We have also invested indirectly in many others through our investment in Techstars.
The Equity Kicker
DECEMBER 9, 2015
Hat tip to Ben Thompson of Stratechery for the inspiring this post with his article on Selling feelings. Back in 1999 when I got my first job in the venture industry I remember having a debate with my boss about the relative importance of product and distribution for startups. It was in the context of software companies and as a naive young meritocrat I was arguing that having a great product was most important whilst my boss said it was better to have a great sales team.
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