Fri.Dec 18, 2015

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The Advanced Guide to Promotional Emails That Convert

ConversionXL

Email makes the world go around, right? No matter how many times you read about “the death of email”, it remains paramount in the online world. In fact, I’ll bet you’ll receive at least two emails in the time it will take you to read this article from start to finish. Are all emails created equal? No, not exactly. According to Salesforce , the top 3 uses of email are newsletters (66%), promotional content (54%) and welcome series emails (42%).

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25 New Year Resolutions To Help You Become an Awesome Storyteller in 2016

Brandanew

As we always say, the year’s gone flying by. It’s that time of the year when we take stock of how things went by and what we can do to improve the next year. A good overall goal that I’ve been working on is to become an awesome storyteller in 2016. There are a ton of things one can do, but I am listing down my top 25 new year resolutions to remind me and stay connected with my goal.

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Sorry Startup Employee #100, Your Equity Probably Won’t Make You Rich

Hunter Walker

Bloomberg’s article about lower-than-expected financial gains from startup IPOs for midlevel employees stuck in craw this week because there’s a handful of complex issues at play here. In no particular order: Startup Equity Is Unlikely to Make You Fabulously Wealthy After Four Years Unless One or More of the Following Apply… You were a founder.

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Dude, You Got Fired. Now What?

YoungUpstarts

By Todd Putman, co-author of “ Be More: Find your truth, tell your story, and get what you want out of life “ “What just happened?”. Alongside the dull roar in your ears, that question pulses through the fog in your brain even as you walk out of the office and close the door. “Did I just get let go?”. Dude, you got fired. I’ve had to fire people, I’ve been fired.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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Driverless cars and rules vs principles

The Equity Kicker

The folks at the General Motors-Carnegie Mellon Autonomous Driving Collaborative Research Lab are now debating whether they should teach their self driving cars to commit minor infractions from time to time. These minor infractions would mimic human behaviour to help keep the cars out of trouble, for example by nudging out at busy junctions. Raj Rajkumar, the lab co-director, recently said : It’s a constant debate inside our group.

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5 Creative Resources To Spark Entrepreneurial Inspiration

YFS Magazine

Inspiration is sometimes hard to come by so anytime we can find moments to help refuel our creativity to spark the next great idea we must capture that moment.

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6 Startup Principles Every New Entrepreneur Needs To Know

YFS Magazine

With confidence, a clear vision and a proper approach, new business owners are poised to succeed in an ever-changing market. Here's a look at six guiding principles that entrepreneurs should quickly embrace.

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The Ultimate Luxury

Bryce Dot VC

“I want what you have” he said, awkwardly backing me into the corner of a party I was already uncomfortable at. Immediately my mind started racing. I did just moved into a different house. Was that it? I do drive a nice, but 10yr old, car. That? I know it isn’t the new Wallabees I’m wearing because my wife hates them. She says they remind her Mr. Detolla, her high school science teacher.

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6 Ways To Stop Selling And Get More Customers Buying

Startup Professionals Musings

Image via Pixabay Making more sales quickly today is no longer about selling. It’s all about getting customers to make a buy decision. Customers are more in control of their buying decisions than ever before, with the wealth of alternatives and information available online, and interactive access to sources they trust via social media. They don’t want to be pushed into a sale, but they love to be pulled in by what is important to them.

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What You Need To Know About Writing A Will

YoungUpstarts

They say that death and taxes are the two things in life we can count on. So although some big international corporations may be able to dodge paying taxes by setting their business up in some offshore account and we do live longer than we did a hundred years ago, these two still hold true for most of us. This article may not be able to help you all that much when it comes to paying your taxes, but we can tell you about something you need to do that is connected to the fact we all die sooner or

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Why creating an eco-system of partner businesses is worth the effort

Duct Tape Marketing

Why creating an eco-system of partner businesses is worth the effort written by Guest Post read more at Duct Tape Marketing. photo credit: Shaking Hands via photopin (license). Partnership marketing can be really effective for small businesses who want to get in front of new relevant audiences. It involves creating collaborations that are relevant to the customer.

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How Fit Body Boot Camp Became The Fastest Growing Fitness Franchise

YoungUpstarts

by Bedros Keuilian, founder and CEO of Fit Body Boot Camp. Hey there, this is Bedros Keuilian, founder and CEO of Fit Body Boot Camp. You may have heard that my company is the fastest growing franchise in the fitness world. I built this company from the ground up through sales and wise investments of my own money – no banks or investors involved. And I did it without spending a single penny on traditional marketing.

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