The Next Web
NOVEMBER 2, 2013
'Ilya Pozin is an entrepreneur, writer and investor. He is the founder of Open Me , a social greeting card company, and Ciplex , a digital marketing agency. He’s a columnist on entrepreneurship and marketing. As technology evolves, so do the cries against its impact on our personal lives To some, more apps means more time spent staring at a smartphone and less time spent with loved ones.
Startup Professionals Musings
NOVEMBER 2, 2013
'When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” His business has since closed, but his mindset is still out there. According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.
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The Next Web
NOVEMBER 2, 2013
'This post was originally published on Design Instruct. There’s a myth about freelancing that’s dangerous. It’s prevalent among freelancers still new to the industry. It’s the myth that as a freelancer you have to take on any client who comes your way. Taking on any client isn’t good. Sure — in the short term — having more clients may equate to making more money.
Gust
NOVEMBER 2, 2013
'Since equity crowdfunding under the recently passed JOBS Act will not be legal until some point next year, there is currently a great deal of smoke, although not necessarily a lot of fire, around new entrants into the space. But taking a look at some operating US-based companies that currently come to mind when thinking about the space ( Kickstarter , Indiegogo , AngelList , Gust , CircleUp), some of the known angels who have invested in them include: Jack Dorsey.
Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic
Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in
Mike Michalowicz
NOVEMBER 2, 2013
'I am on a little bit of a pricing strategy kick this week. In addition to removing decimals and dollar signs , consider changing the sequence of your proposal to include prices in descending order. Most expensive option to least expensive option. The first price the prospect sees is as the top and sets the bar for what to expect. If they feel the first price is high, then subsequent higher prices will not be well received.
Scott Edward Walker
NOVEMBER 2, 2013
'To Our Clients & Friends: Welcome to our weekly series “ Helping Entrepreneurs Succeed.” Each week, we share a favorite video of a successful entrepreneur, investor or business leader on a variety of topics. This week, we again present Mark Zuckerberg , the brilliant co-founder of Facebook. In this interesting interview by Paul Graham a couple of weeks ago (courtesy of the Startup School ), Mark shares some solid nuggets for entrepreneurs, including the following: “Part of my theory at th
Small Business Force
NOVEMBER 2, 2013
In my last blog post , I talked about how building a company that employees love to work for was at the foundation of a company that customers love to do business with. A customer-centric culture is one where the customer comes first and is the prime focus of everything the company does, externally. And that starts with how you treat your employees, internally.
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