crowdSPRING Blog

JULY 27, 2010

Today, we’ll cover web design marketing best practices and tips for small business. A strong website can help a small business to more effectively market its products or services – even if the small businesses’ customers are all local. Also consider how people with slower internet connections will view your site.

Small Business 123

Small Business Web Design Marketing 123

crowdSPRING Blog

JULY 27, 2010

Today, we’ll cover web design marketing best practices and tips for small business. A strong website can help a small business to more effectively market its products or services – even if the small businesses’ customers are all local. Also consider how people with slower internet connections will view your site.

Small Business 122

Small Business Web Design Marketing 122

Startup Lessons Learned

SEPTEMBER 7, 2008

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customer development methodology.

Customer Development 131

Customer Development Engineer San Francisco Developer 131

The Startup Magazine

JANUARY 27, 2021

Hence, businesses must employ creative and unique marketing techniques for attracting the right audience in the online or digital space. As per the Huffingtonpost.ca , several businesses are constantly employing digital marketing stratagems for attracting new online leads, visitors, and customers. billion sites.

SEM 135

SEM Marketing Campaign SEO 135

Both Sides of the Table

APRIL 26, 2016

In an eCommerce or Internet Services business it is often the marketing costs (if purchased online) and in an enterprise software company it is often marketing plus enterprise sales reps. The first mistake that mostly only rookies make is to measure the CAC by looking at the attributable marketing costs of acquiring a user.

Metrics 150

Metrics Cost Acquisition Startup 150

Startup Professionals Musings

AUGUST 6, 2016

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a book a while back that I like, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Email marketing.

Viral 120

Viral Lead Generation Customer SEM 120

Startup Lessons Learned

SEPTEMBER 22, 2008

I break the answer to that question down into three engines: Viral - this is the business model identified in the presentation as "Get Users." In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

The Next Web

OCTOBER 26, 2013

oDesk claims that it dominates the market of online freelance marketplaces with $360 million spent by its clients in 2012; this number for the five closest competitors combined – Elance, Freelancer, Guru, People Per Hour, and 99Designs – reaches only $310 million. According to the last stats provided by oDesk itself, the company has 4.5

Russia 151

Russia Ukraine Latvia Lithuania 151

Startup Professionals Musings

AUGUST 17, 2018

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, published a classic book that I recommend, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Email marketing.

Lead Generation 137

Lead Generation SEM Viral Social Media 137

This is going to be BIG.

FEBRUARY 26, 2010

We are also one of the stickiest sites on the internet. Our team includes 12 top-notch engineers from NVidia, Microsoft, Stanford, Berkeley and Cornell. On top of that throw in a bunch of web servers and SQL databases, cross-platform 3D graphics code and a highly scalable physics engine and you get the idea.

San Francisco 92

San Francisco CTO Hire Developer EC2 92

Startup Professionals Musings

APRIL 25, 2014

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Email marketing. Direct mail marketing.

Lead Generation 248

Lead Generation SEM Social Media Startup 248

searchengineland.com

MAY 30, 2012

B2B Search Marketing. Enterprise SEM. In House Search Marketing. Search Marketing Toolbox. Overview: What Is SEM? SEM Columns. Our SEM Events. What is Social Media Marketing. How To: Social Media Marketing. Social Media Marketing Library. Our Social Media Marketing Events.

SEO 54

SEO SEM Social Media Search 54

Cracking the Code

FEBRUARY 12, 2007

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Getting the most of your online marketing: the In & Out of SEM/SEO. Monday, February 12, 2007. on a scale of 1-4). on a scale of 1-4).

Software Review 48

Software Review SEM Marketing Las Vegas 48

Startup Professionals Musings

FEBRUARY 27, 2010

I should have added that a website not clearly visible to search engines is lost in the dead zone. Search engines like Google depend on website HTML tags, inbound and outbound links, and relevant content to do its ranking and matchmaking, and hopefully get your company found and near the top of customer search requests.

Internet 120

Internet HTML SEO SEM 120

Startup Lessons Learned

SEPTEMBER 15, 2008

See Customer Development Engineering for my first stab at articulating the theory involved) Ferocious customer-centric rapid iteration, as exemplified by the Customer Development process. Since that time we've seen a massive change from product engineering to financial engineering. Seth Godin: How often should you publish?

Lean 168

Lean San Francisco Startup Continuous Deployment 168

crowdSPRING Blog

MAY 1, 2013

Many small business owners and young entrepreneurs are intimidated by marketing. There’s a good reason for this: marketing is expensive, can be time-consuming, and can be a waste of time. But marketing, when planned and executed correctly, can also lead to more sales and revenue. Online Marketing. Email Marketing.

Small Business 107

Small Business Marketing Affiliate PPC 107

Startup Professionals Musings

APRIL 4, 2015

Social media is now one of the key marketing tools, but not the only one, so the challenge is to manage the resource tradeoffs effectively by constantly assessing payback versus cost. Create an integrated conventional marketing and social media strategy. Manage your expectations, and analyze every marketing channel.

Social Media 120

Social Media Media SEM Startup 120

Startup Professionals Musings

JUNE 18, 2012

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Marty Zwilling.

Cost 255

Cost Burn Rate SEM Startup 255

VC Cafe

FEBRUARY 7, 2011

I genuinely believe that when it comes to internet investments, eCommerce is not only a VC story, but that it is the VC story. to nearly 5% of the total retail market, with a forecasted continuous increase. That marketing, however, is dependent on capital, and that capital means Venture Capital. Here’s why …. The eComm-aissance.

eCommerce 94

eCommerce Open Source SEM Technical Review 94

Startup Lessons Learned

NOVEMBER 7, 2008

Dont worry about selecting particularly good keywords, if youre new to SEM. Even more importantly, you can start to experiment with feature set, positioning, and marketing - all without building a product. Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. Just put in your credit card.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Startup Professionals Musings

APRIL 16, 2011

I should have added that a website not optimized for search engines is lost in the heap of a billion dead websites. Search engines are programmed to rank websites based on their popularity and relevancy. The solution is keeping your site alive and vital, and following basic search engine optimization (SEO) suggestions.

Search 233

Search SEM SEO Engineer 233

Startup Lessons Learned

SEPTEMBER 30, 2008

So I initially gravitated to the CTO title, and not VP of Engineering. But since I spent a long time in a hybrid CTO/VP Engineering role, I still have this nagging question. I want to add one last idea, even though I recognize it is controversial, bordering on the boundary between the CTO and VP Engineering. Heres my take.

CTO 168

CTO Fractional CTO CTO Hire Technical Review 168

Startup Professionals Musings

FEBRUARY 15, 2011

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. Marty Zwilling.

Entrepreneur 235

Entrepreneur Burn Rate SEM Social Network 235

Startup Lessons Learned

SEPTEMBER 2, 2008

SEM on five dollars a day Andrew Chen: Growing renewable audiences Marc Prensky's Weblog: Cell Phones in Class A new version of the Joel Test (draft) Smarticus — 10 things you could be doing to your c. How to listen to customers, and not just the loud. Seth Godin: How often should you publish?

San Francisco 94

San Francisco Continuous Deployment Agile Lean 94

Startup Lessons Learned

SEPTEMBER 12, 2008

vs. sustainable: Compare this to the renewable strategies, like viral marketing, SEO, widgets, and ads, which can scale into 10s of millions of users but are primarily centered around tough, non-user centric work. Problem is, you inevitably become yesterday’s old news. How to listen to customers, and not just the loud.

Audience 119

Audience San Francisco Continuous Deployment Lean 119

crowdSPRING Blog

MARCH 4, 2014

If you use an off-the-shelf template and your website looks like thousands of other sites on the Internet, you’ll miss an opportunity to create a unique impression. After all, marketing is as much a science as it is an art. Also consider how people with slower internet connections will view your site. Content is important.

Web 134

Web Small Business Design Marketing 134

Startup Lessons Learned

SEPTEMBER 10, 2008

SEM on five dollars a day Andrew Chen: Growing renewable audiences Marc Prensky's Weblog: Cell Phones in Class A new version of the Joel Test (draft) Smarticus — 10 things you could be doing to your c. How to listen to customers, and not just the loud. Seth Godin: How often should you publish?

Software Review 68

Software Review San Francisco Technical Review Continuous Deployment 68

Feld Thoughts

SEPTEMBER 16, 2010

I went on vacation for a few days to celebrate Amy’s birthday and those sneaky scarf makers at Big Red Scarves expose me on the Internets. The real secret is out – Big Red Scarves has been using Trada for their search engine marketing campaigns. Tags: My Investments humor SEM trada. But now I know.

SEM 109

SEM Campaign Internet Engineer 109

Startup Lessons Learned

SEPTEMBER 14, 2008

Later, when the company was much larger, we had everyone on our engineering team agree to sit in on one usability test every month. It wasnt a huge time commitment, but it meant that every engineer was getting regular contact with an actual customer, which was invaluable. How to listen to customers, and not just the loud.

San Francisco 131

San Francisco Customer Lean Continuous Deployment 131

Startup Lessons Learned

SEPTEMBER 2, 2008

SEM on five dollars a day Andrew Chen: Growing renewable audiences Marc Prensky's Weblog: Cell Phones in Class A new version of the Joel Test (draft) Smarticus — 10 things you could be doing to your c. How to listen to customers, and not just the loud. Seth Godin: How often should you publish?

San Francisco 142

San Francisco Continuous Deployment Lean DC 142

Gust

JUNE 10, 2012

Even for low-tech startups, the scope of information available on the Internet, and its global reach, has had a similar financial impact on the many other challenges facing every startup founder. Do basic Search Engine Optimization (SEO) and Marketing (SEM), like cohort analysis , yourself. Sales and marketing costs.

Cost 139

Cost Burn Rate SEM Startup 139

Startup Lessons Learned

SEPTEMBER 2, 2008

Do the engineers understand what they are building? SEM on five dollars a day Andrew Chen: Growing renewable audiences Marc Prensky's Weblog: Cell Phones in Class A new version of the Joel Test (draft) Smarticus — 10 things you could be doing to your c. Processes are always deteriorating or self-regulating. Do they measure?

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

Up and Running

JULY 26, 2016

I strongly believe that the first few hires of a startup should belong to the growth department, whether they’re marketers, community managers, or salespeople (selling your product is the best way to learn how to improve it). Apr-15: Head of Marketing (growth team). Lean marketing. 1x hacker in charge of product/development.

Revenue 60

Revenue Acquisition Channel Campaign 60

The Startup Magazine

JUNE 8, 2022

The startup’s success primarily depends on your vision and how you execute it in the market. . They can set up their startup by providing customized packages and then expand it according to the market demand. Similarly, you can also teach science or other technical subjects like engineering or computer. Digital Marketing.

Entrepreneur 131

Entrepreneur SEM United States Web Development 131

Startup Lessons Learned

SEPTEMBER 13, 2008

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing. SEM is a simple idea.

SEM 164

SEM San Francisco Lean Continuous Deployment 164

Startup Lessons Learned

SEPTEMBER 1, 2008

These tests are written by the engineers themselves, and they must all pass every time. SEM on five dollars a day Andrew Chen: Growing renewable audiences Marc Prensky's Weblog: Cell Phones in Class A new version of the Joel Test (draft) Smarticus — 10 things you could be doing to your c. Automated tests make defects visible.

San Francisco 68

San Francisco Developer Continuous Deployment DC 68

Startup Lessons Learned

SEPTEMBER 10, 2008

At IMVU , our engineering team accumulated thousands upon thousands of tests, and we had a build cluster (using BuildBot ) that ran them. Thats possible now, and it means that the historical ratio of QA to engineering is going to have to change (on the other hand, QA is now a lot more interesting of a job). Completely necessary.

Software Review 144

Software Review Technical Review San Francisco Continuous Deployment 144