Steve Blank

MARCH 18, 2011

VC’s worked with entrepreneurs to build profitable and scalable businesses, with increasing revenue and consistent profitability – quarter after quarter. For VC’s and entrepreneurs the gold rush to liquidity was on. For a specific startup this list is probably a few hundred names. 1970 – 1995: The Golden Age.

Internet 334

Internet IPO Silicon Valley Agile 334

Cracking the Code

MARCH 12, 2010

You named 3 in your post, but what are the 10 others? Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Favorite VC and Entrepreneur blogs. All in all, an interesting start for the year! Posted by Philippe Botteri. at 7:35 PM. Labels: SaaS , sales and marketing. Amit said.

Software Review 63

Software Review Technical Review Cloud Forecast 63

crowdSPRING Blog

AUGUST 20, 2017

Promotional giveaways are a tried-and-true way of building consumer awareness and getting your name out there, sometimes literally. Don’t try too hard to “go viral” and above all, obey the law. Not only does that give you a reason to publish some PR, it shows that your company is changing and evolving. Create a cool giveaway.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

AUGUST 20, 2017

Promotional giveaways are a tried-and-true way of building consumer awareness and getting your name out there, sometimes literally. Don’t try too hard to “go viral” and above all, obey the law. Not only does that give you a reason to publish some PR, it shows that your company is changing and evolving. Create a cool giveaway.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

JANUARY 31, 2011

PR can be executed on a modest budget, and the awareness and word-of-mouth that can be attained is priceless for a small company. A couple of weeks ago, Ross wrote about setting goals for your company , and this is critical in your approach to PR. Create a budget. Have a plan. Know your resources.

Public Relations 130

Public Relations Small Business Lean PR 130

Cracking the Code

FEBRUARY 12, 2007

The name of the bird is PiccoZ. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Favorite VC and Entrepreneur blogs. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Monday, February 12, 2007. at 8:29 PM.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

crowdSPRING Blog

SEPTEMBER 30, 2012

Brand names matter (as do eyeballs). There is no more meaningful (and lower-cost) tactic for getting your company name out there in front of potential customers than coverage in the media. But, please don’t get me wrong; at the end of the day it is the big-name branded media coverage that will provide you with the most value.

Small Business 88

Small Business Public Relations Social Media New York 88

Steve Blank

APRIL 20, 2021

Having just retired from a career as an entrepreneur I had started thinking about why startups were different from large companies. Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck.

Product 436

Product Viral Channel San Francisco 436

Cracking the Code

APRIL 18, 2007

Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Favorite VC and Entrepreneur blogs. New SaaS 13 Index: Welcome to LogMeIn (Nasdaq: LOG. Unveilling of the Bessemer's 10 laws of Cloud Comp. ► 10/04 - 10/11. (2). Laughing Out (c)Loud. ► 07/05 - 07/12. (1).

Software Review 48

Software Review Technical Review Europe Venture Capital 48

View from Seed

MARCH 22, 2016

This is for the early-stage companies — the entrepreneurs with great ideas and tireless work ethics who feel like they’ve emailed half of the country’s news outlets with nothing but the rare “thanks, but not interested” reply to show for it. Reporters may be leery of showcasing an unproven entrepreneur. The irony hurts.

Seed Stage 120

Seed Stage San Francisco Startup CTO Hire 120

Cracking the Code

JANUARY 28, 2008

Dear Mr. Botteri: My name is William Smith, and I have a brief editorial question about a page on the Cracking the Code Site. Become.com also has a "Nearby Stores" feature that allows users to plug in a zip code and get store names, addresses, phone numbers, hours and Maps. Popular Media: the key to viral marketing.

Software Review 48

Software Review Technical Review Los Angeles Europe 48

Mike Michalowicz

FEBRUARY 11, 2013

The most common question entrepreneurs ask me, is “how can I improve my marketing with no or little money?’ Every time you post with your business ID, your business name (and web page link) you’re putting yourself out there in front of potential customers. Get a Twitter account in your business name.

Small Business 167

Small Business Marketing PR Social Media 167

Up and Running

MAY 23, 2016

To give you a better idea of what entrepreneurs in this industry are thinking about during each phase of the startup process, I interviewed SaaS entrepreneurs from all over the world, including our own COO Noah Parsons. Practical Market Research Resources for Entrepreneurs. The importance of a domain name.

Software Review 74

Software Review Software Delaware Forecast 74

Duct Tape Marketing

OCTOBER 18, 2012

After all, that is what entrepreneurs often do best. Entrepreneurs understand this concept. An aspiration of a quick hit that goes viral and leads to instant sales is setting you up for disappointment. Frank Strong is the director of PR for Vocus. Social works, but only with effort. Just 10% said it had no impact.

Social Media 68

Social Media Media Viral Public Relations 68

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Dont do PR upfront, dont put out a press release. My advice: dont launch big.

San Francisco 68

San Francisco Lean Retention SEM 68

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.

San Francisco 168

San Francisco PR Lean Early Stage 168

ConversionXL

JANUARY 18, 2022

It happens when a customer can name your brand when reminded of what you sell (aided recall) or without that reminder (unaided recall). Brand awareness marketing aims to make your brand the name people think of first and trust above all others. Canva doesn’t have the household name status of Adobe. And the wheel keeps turning.

Audience 122

Audience Technical Review Social Media Campaign 122

crowdSPRING Blog

OCTOBER 14, 2010

Men and Women Entrepreneurs: Not That Different – [link]. 12 Creative Design Ideas That Went Viral (And The Lessons You Can Learn) – [link]. 12 Creative Design Ideas That Went Viral (And The Lessons You Can Learn) – [link]. You Name It: The Biggest [Blanks] in the World! Steve Jobs’s Strategy?

Social Media 90

Social Media Small Business Design Media 90

Duct Tape Marketing

MAY 1, 2019

All the important SEO tools that you need for pay traffic, social media, PR and of course, SEO. He’s the host of EOFire , an award-winning podcast that interviews successful entrepreneurs seven days a week. I say over and over again, if I launched Entrepreneur On Fire today, it would fail. I’m on a Heil PR-40.

Portland 58

Portland Audio Technical Review Video 58

Both Sides of the Table

FEBRUARY 3, 2011

If you have or are thinking about a business in the video space you’ll enjoy hearing from Gregg but even more broadly this is a great conversation for entrepreneurs, investors or industry analysts. How has the viral coefficient been for you? Gregg gave us specifics on how viral adoption has worked. Here’s the link.

Viral 303

Viral Investment Bankers Video Business Model 303

crowdSPRING Blog

MARCH 16, 2012

Women (Entrepreneurs) Who Go Their Own Way – [link]. Name dropping! 5 New Spots for Chicago Tech Entrepreneurs – [link]. Marketing the Viral Effect and Not-for-Profit Gold – [link]. Competitive Differentiation that Matters – [link] 7 Rules for Bootstrapping a Business – [link].

Social Media 94

Social Media Small Business Design Media 94

ReadWriteStart

MAY 8, 2020

Now to pitch something like this, you do not need to create a fancy PR release. If you want your data to be understood quickly by the PR reporter, graphs are a great way to do this. You can list country names along with the median residential changes. Tips For Successful PR Outreach and Link Building. Image Source.

Curation 132

Curation PR Public Relations Social Media 132

Growthink Blog

JUNE 2, 2011

It was great because it was the true story of two entrepreneurs who worked hard, did the right things, and achieved the massive success they deserved. And because he connected with his target audience (young girls), his videos started going viral. So Scooter, it turns out, is another kick-ass entrepreneur. It inspired me.

Entrepreneur 111

Entrepreneur Guerilla Canada Atlanta 111

Startup Lessons Learned

SEPTEMBER 13, 2010

Since I first started writing about vanity metrics , I’ve met more and more entrepreneurs who are struggling with a simple question: how can I tell a vanity metric when I see it? Even worse, entrepreneurs are faced with a constant barrage of vanity metrics from competitors and other companies engaged in PR.

San Francisco 154

San Francisco Metrics Lean PR 154

Startup Lessons Learned

APRIL 7, 2010

Our job as entrepreneurs is to invent the future, and any optimization technique – including split-testing, many design techniques, or even usability testing – can lead us astray. I’m sure other disciplines have their own names for it; even protozoans exhibit this behavior (its called taxis ).

San Francisco 154

San Francisco Lean Metrics Design 154

Cracking the Code

JANUARY 10, 2007

Well, iTV is the biggest commercial television network in the UK and "eyeTV" is also an application from Elgato (it is a TV/DVR product for Mac) - so the name was already crowded. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Favorite VC and Entrepreneur blogs.

Software Review 48

Software Review Technical Review Video Europe 48

Cracking the Code

JULY 6, 2007

Hi Philippe, My name is Andrei and I have two questions that I hope you can take the time to answer for me: 1. Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Favorite VC and Entrepreneur blogs. CauseWheel. New SaaS 13 Index: Welcome to LogMeIn (Nasdaq: LOG. David Cowan.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Up and Running

NOVEMBER 5, 2014

Whether you’re a budding entrepreneur or veteran SMB owner, chances are you’re aiming to better publicize your message to a given target audience. Whatever the case, there are tools and strategies you can use as an SMB owner to build your social and PR game plan. And, it doesn’t involve a monthly retainer. Use google analytics.

PR 139

PR Hiring Social Media Media 139

crowdSPRING Blog

MARCH 30, 2012

Bill Gates: We need crazy energy entrepreneurs – [link]. What Every Start-up Should Know about PR – [link]. Going Viral on Pinterest: Driving Big Traffic and Making Pinterest a Real Marketing Solution – [link]. Parents’ New Stress: Baby Names – [link]. Spotify Is Raising At A Stunning $3.5

Social Media 93

Social Media Small Business Design Media 93

Cracking the Code

FEBRUARY 4, 2008

Impact of the recession on SaaS Sales&Marketing pr. Popular Media: the key to viral marketing. Favorite VC and Entrepreneur blogs. New SaaS 13 Index: Welcome to LogMeIn (Nasdaq: LOG. Unveilling of the Bessemer's 10 laws of Cloud Comp. ► 10/04 - 10/11. (2). Laughing Out (c)Loud. ► 07/05 - 07/12. (1).

Software Review 48

Software Review South Korea IPO Portfolio 48

blog.expensify.com

APRIL 24, 2012

Mental Pandiculation » Why I Don’t Hang Out With People Named David. Name one widely acclaimed or groundbreaking technology or technique to come out of the.NET realm in the past 5 years? Now name one that didn’t come from Microsoft? March 25, 2011 at 3:06 pm. [.] there really is a point to all this.

Java 107

Java PHP Software Review Coder 107

crowdSPRING Blog

SEPTEMBER 13, 2010

Finally, we work hard to create marketing value in the social media space and work to engender word-of-mouth and the viral effect. In April of 2004 Burger King and their agency, Crispin Porter + Bogusky had an insight that led to what was, at the time, the most successful viral effort ever launched by a business: the Subservient Chicken.

Viral 107

Viral Campaign Small Business Guerilla 107

Startup Lessons Learned

JUNE 29, 2020

In the time since our conversation, data and science have shown again and again that wearing masks is an incredibly effective, low-cost and simple way to prevent viral spread. I was chatting to the people actually from the bar via Twitter DM and they sent me photos and they told me all their names and they described exactly what happened.

Czech Republic 113

Czech Republic San Francisco Campaign Washington 113