www.clickz.com

JANUARY 7, 2013

Topics Stats & Tools Training & Education Jobs White Papers. Media Planning Media Buying Publishing Display Advertising Video Mobile. Social Media Community Management Social Commerce Social Integration Social Media Smarts. 7 Social Media Tactics Your 2013 Budget Needs to Succeed [Research].

Social Media 86

Social Media Media B2C New York 86

Startup Professionals Musings

MARCH 16, 2014

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. Viral marketing costs real money these days, which usually means adding at least an extra zero to budget estimates. Use social media and Search Engine Marketing (SEM) to start. Generate leads for your product.

Marketing 257

Marketing SEM Viral Social Media 257

Startup Professionals Musings

JANUARY 17, 2013

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. Viral marketing costs real money these days, which usually means adding at least an extra zero to budget estimates. Use social media and Search Engine Marketing (SEM) to start. Generate leads for your product.

Marketing 265

Marketing Viral SEM Startup 265

Startup Professionals Musings

DECEMBER 7, 2010

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. Viral marketing costs real money these days, which usually means adding at least an extra zero to budget estimates. Use social media and Search Engine Marketing (SEM) to start. Generate leads for your product.

Marketing 235

Marketing SEM Startup Viral 235

Gust

MARCH 9, 2014

When questioned, founders usually mention word-of-mouth, viral marketing, and a top quality product. Viral marketing costs real money these days, which usually means adding at least an extra zero to budget estimates. Use social media and Search Engine Marketing (SEM) to start. Generate leads for your product.

Marketing 146

Marketing SEM Viral Social Media 146

ConversionXL

MAY 27, 2022

Sales intelligence platform Cognism cut their lead generation efforts by 90% in 2021. Cognism saw this growth by ditching the linear funnel and delivering value upfront, replacing a traditional strategy that brought them low- or no-intent leads. Clicks and conversions are typical KPIs for paid media. Don’t “create” them.

Demand 124

Demand B2B Distribution Channel 124

Cracking the Code

NOVEMBER 10, 2009

You can download the full white paper at www.bvp.com/cloud or click here. Your caution in Law 6 about over-estimating the impact of SEM and other lead-generation activity is particularly astute. Your caution in Law 6 about over-estimating the impact of SEM and other lead-generation activity is particularly astute.

Software Review 48

Software Review Cloud Technical Review Sales Cycle 48