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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

If you sell widgets, and a user is searching for widgets, your ad will appear on the first page. With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale). Both have the same end goal of getting people to your website.

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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

The two top side ads are well written to match the intent of the term, and provide addresses and the phone number to contact them for more information. The match between your page, your keywords, and your content will boost your quality rating and your exposure to focused visitors. Quick Killer Tactic: image source. Don’t have any?

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Pragmatism with Flavor

TechEmpower

Does it help our clients sell more widgets or deliver with fewer headaches? You can't mix and match. We've learned to think about how this really fits with the business needs of our clients. Is putting this hot new technology to use on a client project for our technical interest or is it for their business interest?

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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

If you sell widgets, and a user is searching for widgets, your ad will appear on the first page of search results for widgets. With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale).

Search 226
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[Review] Optimize

YoungUpstarts

Identify keyword groups and content types: Match relevant keywords and topics of interest. Strategies to build links include using social sharing widgets on your blog posts, offering to provide guest posts to reputable websites, or submitting one’s website to relevant directories. Sustain Content Marketing.

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10 Must Have Tools to Monitor, Analyze and Respond to Brand Mention

Duct Tape Marketing

Simply set up multiple widgets monitoring all kinds of Twitter search results (see the “Advanced Twitter search” options above) and login once in a while to see archives mentions and decide if there are any you missed. Price : Unlimited number of widgets for just $19 per month ($14 per month if paid annually).

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10 Product Recommendation Techniques to Improve UX and Conversions

ConversionXL

One thing to look out for, though: widgets in unfavorable locations (footer, sidebar) can skew these numbers (and, in fact, all others as well), this should be kept in mind during evaluation. % Personalized recommender widgets display different products to each user based on their past purchase and browsing history.