ConversionXL

NOVEMBER 23, 2022

You can’t beat category kings, and the only exception for this is through tech disruption. This defines how to connect problem themes to a metric strategy, building a metric-driven action system. Product should be your main channel for customer acquisition, retention and expansion. How will you act?

B2B 94

B2B Marketing Curation PPC 94

Hearpreneur

FEBRUARY 13, 2022

We've also seen extensive use of technology and increased remote working. 1- Seamless integration of digital technology. Construction companies are increasingly employing this technology to sell as many units as possible before the structure is completed. 9- Increased use of voice recognition technology. 14- Workcation.

Artificial Inteligence 109

Artificial Inteligence Software Review Technical Review Entrepreneur 109

ConversionXL

NOVEMBER 22, 2022

Marketing metrics are a competitive advantage. You have to track metrics you can act on. In this article, you’ll learn which metrics to measure to understand and improve marketing performance. Table of contents What are digital marketing metrics? KPIs vs. digital marketing metrics 1. – Seth Godin.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

FEBRUARY 3, 2022

When WordStream began receiving complaints that the seven-day free trial of their PPC management software wasn’t long enough, the brand decided to A/B test 14-day and 30-day trials. They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts.

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

OCTOBER 7, 2022

Customer acquisition cost (CAC) is an important metric for any ecommerce business. For example, if your customer acquisition costs are high for PPC ads , you can move budget to a marketing strategy with a lower CAC. This is due to factors such as maturity, sales cycle, product value, purchase frequency, and customer lifespan.

Acquisition 22

Acquisition eCommerce Cost Customer 22

ConversionXL

MARCH 29, 2017

As David Arnoux of Growth Tribe explains, the successful growth hacks you’ve read about from tech superstars are merely the result of a finely-tuned process… David Arnoux , Growth Tribe : “What people call a growth hack is usually running through as many experiments as possible until we find something beautiful that works perfectly.

Marketing 48

Marketing Distribution Retention eCommerce 48

ConversionXL

JUNE 2, 2022

Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention. To maximize impact and ensure correct prioritization, the team reviewed the top 10 accounts quarterly. Does your company clearly understand current CAC , LTV, CAC payback period, and other core growth metrics?

Customer 98

Customer Marketing Channel Acquisition 98