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SuperMac War Story 5: Strategy versus Relentless Tactical.

Steve Blank

Metrics – Mine is Bigger Than Yours The first thing SuperMac needed to do was to change how our potential color desktop publishing customers viewed our products versus our competitors’ products. As hokey as it is, when confronted with uncertainty or unknowns, human beings like to be reassured by comparative metrics.

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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.), The same was true for PR. And the results weren’t the traditional PR metrics of number of articles or inches of ink. It wasn’t measured by how busy you were, it was measured by results.

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Cracking The Code: BlablaCar - Travel Revolution

Cracking the Code

Add RSS feed. Venture Capital. (3). Impact of the recession on SaaS Sales&Marketing pr. Bessemer Venture Partners Expands BVP VII Fund. SaaS business metrics: why are they different? Explore Venture Capital. Labels: Europe Consumer , internet. No comments: Post a Comment. Older Post.

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Cracking The Code: In search of Europe's next tech stars.

Cracking the Code

Add RSS feed. Venture Capital. (3). Impact of the recession on SaaS Sales&Marketing pr. Bessemer Venture Partners Expands BVP VII Fund. SaaS business metrics: why are they different? Explore Venture Capital. Source: Staples interview questions Best regards Jonathan. Post a Comment.

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Cracking The Code: SaaS Multiples: Recovery or Bubble?

Cracking the Code

Add RSS feed. Venture Capital. (3). Impact of the recession on SaaS Sales&Marketing pr. Bessemer Venture Partners Expands BVP VII Fund. SaaS business metrics: why are they different? Explore Venture Capital. Very good Diagrammatic Presentation. Post a Comment. Newer Post. Older Post.

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Cracking The Code: A Quick & Funny Summary of AdTech

Cracking the Code

Add RSS feed. Venture Capital. (3). Impact of the recession on SaaS Sales&Marketing pr. Bessemer Venture Partners Expands BVP VII Fund. SaaS business metrics: why are they different? Explore Venture Capital. Reminds me of Colors. Post a Comment. Newer Post. Older Post. Subscribe via email.

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Cracking The Code: A funny perspective on Google innovation.

Cracking the Code

Add RSS feed. Venture Capital. (3). Impact of the recession on SaaS Sales&Marketing pr. Bessemer Venture Partners Expands BVP VII Fund. SaaS business metrics: why are they different? Explore Venture Capital. Post a Comment. Newer Post. Older Post. Subscribe to: Post Comments (Atom).