Remove .Net Remove B2B Remove Download Remove Software Review
article thumbnail

Conversion, retention and churn benchmarks

VC Cafe

In SaaS in can be the conversion from trial to paying customer, and in consumer subscription it can be the conversion from download to subscriber. In a contracted venture capital environment, where external funding is more difficult to raise, founders know that they need to make due with less, and extend the runway further.

Retention 109
article thumbnail

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing

Duct Tape Marketing

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 79
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

More About Peter Caputa: Check out Databox here Connect with Peter on LinkedIn Get Your Free AI Prompts To Build A Marketing Strategy: Download now Like this show? Click on over and give us a review on iTunes, please! I mean, it's a Salesforce kind of model I bringing partners in many software before Salesforce. Yes, exactly.

Metrics 73
article thumbnail

A Complete Guide to YouTube Analytics

ConversionXL

For ASO, this happens when you prioritize downloads over long-term value. Given that most users abandon apps within 30 days post-installation, high downloads don’t lead to high audience retention, satisfaction, or revenue. It represents revenue after YouTube takes their share, so it’s net earnings rather than gross: .

Analytics 134
article thumbnail

Are You Wasting Your Marketing Budget?

Up and Running

50% of B2B companies find it difficult to attribute marketing activity directly to revenue results. Creating a scorecard can be as easy as creating your own Excel spreadsheet, or as elaborate as using marketing dashboards provided through your CRM or conversion software. Do you feel the same way? See Also Target Marketing 101.

article thumbnail

Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

She might be a “promoter” of your firm in Net Promoter Score (NPS) surveys, a member of several associations that interest you, and an avid social media networker, he explains. In the process, everyone understands that SAS Canada software was an important contributor. First, they’re loyal — that’s the price of admission.

Customer 154
article thumbnail

How Employee Experience Shapes Brand Perception

Duct Tape Marketing

Click on over and give us a review on iTunes, please! Duct Tape Transcript Email Download New Tab John Jantsch (00:00): Hey, did you know that HubSpot's annual inbound conference is coming up? And most marketers are responsible for net promoter score and customer satisfaction in many ways. Like this show? That's right.