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Lean Marketing for Startups and Small Businesses: How to Make the Most Impact with the Least Investment

crowdSPRING Blog

But, there’s plenty that you can do… if you embrace lean marketing principles. Lean marketing is a philosophy that emphasizes executing campaigns quickly, getting feedback from your audience, analyzing the results, and optimizing the campaign – all in rapid succession. National television campaigns are definitely out.

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A new field guide for entrepreneurs of all stripes

Startup Lessons Learned

TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to Customer Development are back with a new book called The Lean Entrepreneur. Since then, Brant and Patrick have been tireless advocates for the whole Lean Startup movement. Illustrations by FAKEGRIMLOCK. You can pre-order it starting today.

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What is the Right Burn Rate at a Startup Company?

Both Sides of the Table

Gross Burn vs. Net Burn. Burn rate in case you don’t know is the amount of money a company is either spending (gross) or losing (net) per month. (it Net burn is the amount of money you are losing per month. I often see companies burning $100,000 per month (net) looking to raise $6-8 million.

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Entrepreneurs Need to Find the Best ‘Curators’

Startup Professionals Musings

Every entrepreneur is flooded with information from all directions, but despite their best efforts to absorb it, they likely miss the information really needed to start a business. and books for entrepreneurs like “Think and Grow Rich.” These are both experienced entrepreneurs and angel investors. Lessons Learned , by Eric Ries.

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30 Entrepreneurs Reveal Their Favorite Disruptors

Hearpreneur

We asked entrepreneurs and business owners who are their favorite disruptors and here are the responses; #1- Elon Musk. One of the most important lessons entrepreneurs can learn from Dropbox is to adopt the lean start-up methodology and start. He is a serial entrepreneur and has started several successful companies.

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26 Entrepreneurs Reveal The Word That Could Represent Them and Their Business in 2021

Hearpreneur

We asked entrepreneurs and business owners of a word that could represent their business in 2021. As a serial entrepreneur who runs multiple software companies from Cambodia, I know exactly what it feels like. Thanks to Cathy Mills, Net Influencer ! #23- Here's what they had to say: #1-Evolution. Photo Credit: Brian Donovan.

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From Side Hustle to Business — How to Determine When the Time is Right

Up and Running

So in this article, we’ll be covering the following factors: Do you have a financial safety net? You have a financial safety net. Whether it’s a disappointing setback, the lean, barely-profitable weeks that plague any fledgling business, or a simple oversight. Is your budget properly prepared? Do you have everyone you need?

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