Remove 2007 Remove Analytics Remove Channel Remove Metrics
article thumbnail

Web Analytics: Frequently Asked Questions And Direct Answers

Occam's Razor

Nose to the grind "How do I" questions: David Walizer: How do you sell the value of web analytics to a skeptical client in 30 seconds or less? By doing multichannel analytics! More detail on those techniques, and three more, are in this blog post: Multichannel Analytics: Tracking Offline Conversions. Let's go!

article thumbnail

[Review] YOUtility

YoungUpstarts

These can be anything from search engine results, social sentiment analysis, web analytics, survey results, focus groups to behavioral studies. Discerning what the best channel and mode of delivering useful content would be. Using various online and offline tools to determine what customers need to eliminate their pain points.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Marketing and Growth Lessons for Uncertain Times

ConversionXL

When it comes to identifying what has changed, Labay continues: I’d think the first stop is analytics—who dropped off, what channels, who remained, etc., Hyundai’s Assurance program, which debuted during the 2007–08 financial crisis, is a great example. but polls and surveys are obvious choices, too.

Marketing 121
article thumbnail

Speed Up Your Business Growth Through Experimentation

Duct Tape Marketing

17:16] Is there a small set of metrics that you rely on? [19:43] Andrew Warden (05:09): Channel, I got you. We think that BEC, which is a new channel, right. Because the moment that you rest on the laurels of the channel, that's working so well for you is the moment it stops doing that. No, actually it, yeah.

SEO 84
article thumbnail

Grow Your Business Faster Through Experimentation

Duct Tape Marketing

17:16] Is there a small set of metrics that you rely on? [19:43] John Jantsch (05:07): I mean, you use that like as your core channel. We think that Bec, which is a new channel, right? Because the moment that you rest on the laurels of the channel that's working so well for you is the moment it stops doing that.

SEO 87
article thumbnail

6 SaaS Metrics You Should Track - ReadWriteCloud

www.readwriteweb.com

The channel is sponsored by Intel and VMware. Along those lines, last week, Ryan Carson, co-founder of Carsonified offered a list of six key metrics for your web app and how to track them. Are there any additional metrics you think SaaS companies should track? Thanks for including the spreadsheet.

Metrics 58
article thumbnail

Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

Effectively measuring and understanding your CAC and CLTV metrics are key to future success. Bessemer SaaS Law #1: Your key monthly business metrics are: CMRR (Committed Monthly Recurring Revenue), Churn, and Cash flow - “Bookings” is for suckers. Brian, Paglo www.paglo.com. Great list! Great list! Philippe Botteri.