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Consistent Revenue Growth At Core Of Google’s Mobile Advertising Strategy: TBR

YoungUpstarts

Google is focused on expanding its already broad reach into the advertising market by increasing the span and coverage of its digital and mobile platforms, and the company’s 4Q14 results highlight how the company’s efforts to buttress its core services is paying off: Google’s revenue and gross profit climbed 15.3%

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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

Loyalty programs have not changed much since the first airline loyalty cards took off more than 30 years ago. CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing.

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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

But even more exciting is when I see inflection points of adoption — which is why 2011 was a particularly exhilirating year for me. What We Saw in 2011…. The list of applications to engage, empower and organize citizens continues to grow, and will be one of the most defining legacies of 2011.

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Twitter Link Roundup #113 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! 50 Fresh and Beautiful Free Fonts from 2011 – [link]. Using Retro Style Images And Banners For Advertising – [link]. Good to see Harvard evolve its MBA program.

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Marketing and Growth Lessons for Uncertain Times

ConversionXL

An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. This post surveys what people have done in the past—and what marketing leaders are doing now—to make it through tough times and thrive in the post-crisis era. Tim Stewart, trsdigital. But nothing gets better if we stand still.

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Google Finally Weaving Local Strategy :: Small Business Marketing.

Duct Tape Marketing

SIMPLE, EFFECTIVE AND AFFORDABLE SMALL BUSINESS MARKETING Home About Consulting Products Programs Workshops Blog Resources Contact Subscribe by RSS Subscribe to Duct Tape Marketing by Email Small Business Week 2011 Our winners! The Referral Engine – Teaching Your Business to Market Itself – by John Jantsch.

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2012 Will Be The Year Of The Empowered Merchant, says Schedulicty

YoungUpstarts

Here are his small business predictions for 2012: 2011 was the “Year of the Daily Deal”; 2012 will be the “ Year of the Empowered Merchant ”. There will be an increase of frequent buyer and perk programs to support this movement. million media tablets will have shipped in 2011. Social media gets marketing dollars in 2012.

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