ConversionXL

MARCH 13, 2019

If you’re a B2B ecommerce shop that sells… inexpensive products; in small quantities; exclusively to B2B buyers; The best B2 C ecommerce sites are equally good examples for your B2 B ecommerce site. What works with the average B2C consumer won’t always work with B2B ecommerce buyers. A more complex sales cycle.

B2B 130

B2B eCommerce B2C Sales Cycle 130

ConversionXL

APRIL 28, 2020

We had built the world’s largest open-data community but—like so many startups—didn’t have a clear product-market fit. . To have the future we wanted, we needed to shift away from monetizing our open-data community and toward enterprise sales. It wasn’t quite a flip from B2C to B2B, but it was close. Image source ). Opportunity.

Demand 101

Demand Revenue SQL B2B 101

VC Cafe

OCTOBER 28, 2021

The consumerisation of enterprise was a big investment trend in 2011-2012. The rise of enterprise “toys” – Techcrunch, 2012. What changed since 2012. “Toys” are new startups attacking a narrow or unattractive segment of the market.

B2B 167

B2B Sales Cycle Software Mobile 167

ConversionXL

MARCH 10, 2017

Amelia Showalter of Pantheon Analytics , who led digital analytics for Obama’s 2012 campaign, agrees… Amelia Showalter , Pantheon Analytics: “Eventually the novelty wore off, and we had to go back and retest.” (via Here’s an example from the 2012 Obama campaign… Image Source. via Bloomberg). The results?

Email 93

Email Campaign Audience Mobile 93

ConversionXL

DECEMBER 9, 2013

On the other hand, if you sold something like gifts for geeks, the sales cycle would be shorter, and the bulk of your emotion and “personality” could be communicated visually through bold images and nifty font choices. Emotional Design Influences Sales. million customers total) in 2012. image source.

Sales 126

Sales B2B Campaign Video 126

Cracking the Code

OCTOBER 10, 2008

Like SaaS products themselves, we now intend for these laws to be periodically refined through major releases to reflect the changing landscape of the SaaS world. Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand.

Software Review 48

Software Review North America Europe Metrics 48