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Why Your Marketing Campaign Sucks

Both Sides of the Table

Mostly it’s because your marketing campaigns suck. Consider this blog post titled, “ Christmas 2012 Shatters More Smart Device and App Download Records.” If you want more marketing & PR tips I summarized a few of them over here on my blog , BothSidesofTheTable and I’ll add to the mix over time.

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The Crazy Marketing Campaigns That Actually Worked

YoungUpstarts

Unusual, unique and eye-catching marketing campaigns are often pursued in an attempt to become separate from the herd. Here are five crazy marketing campaigns that paid off for start-ups and new businesses: Uber. The positive reception of the brand increased to the point of being named Tech Company of the Year by USA Today.

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How to Use Social Media To Drive Sales

ConversionXL

On average, during Black Friday 2012, social traffic converted 77% higher than normal. A new Forrester report titled “The Purchase Path of Online Buyers In 2012? You can’t just go and blast your PR all over the place, no one will listen to you, and if no one listens then no one buys. 4) Use promotional campaigns.

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Twitter Link Roundup #158 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

CEO Brian Chesky Says Airbnb Will Be Filling More Room Nights Than All Hilton Hotels By The End Of 2012 – [link]. Six Social Media Trends for 2012 David Armano |Harvard Business Review – [link]. Best Free Fonts of 2012 – [link]. 20 Beautiful Photoshop Tutorials of 2012 | LuckyWP – [link].

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28 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

Thanks to Brandy Runyan, Black Diamond PR Firm, LLC ! #2- In 2011, I began learning about hair restoration and started North Atlanta Hair Restoration in 2012. Thanks to Niesha Kennedy, Kennedy Robinson PR ! #12- Ad and PR budgets were often the first to get the cut when companies needed to tighten their purse strings.

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Help with Crowdfunding Your Startup ? InventureX

The Startup Magazine

To help startups navigate through the many crowdfunding options, companies like InventureX help entrepreneurs and inventors launch winning crowdfunding campaigns on popular crowdfunding platforms, including Kickstarter and Indiegogo. Thankfully, you do not necessarily have to run your crowdfunding campaign alone. Source: Pixabay.

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I Just Raised Money On Kickstarter, Now What?

YoungUpstarts

billion was pledged to over a million crowdfunding campaign s in 2012. If your campaign goes well, however, what happens when it’s time to deliver? Once your campaign has closed successfully, the most important realization is that you now need to build a business, and with a business comes customers.

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