Remove 2013 Remove Audience Remove Differentiation
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Want to Know a Secret? Your Customers Do.

ConversionXL

In fact, the secrets that have helped differentiate brands are far more enduring. Because commodities lack appealing secrets, a farcical backstory—masquerading as a differentiator—fills the void. Might as well dream up one that amuses the target audience. To amplify perceived value to woo Aspirants. We know it’s nonsense.

Customer 108
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Want to Know a Secret? Your Customers Do.

ConversionXL

In fact, the secrets that have helped differentiate brands are far more enduring. Because commodities lack appealing secrets, a farcical backstory—masquerading as a differentiator—fills the void. Might as well dream up one that amuses the target audience. To amplify perceived value to woo Aspirants. We know it’s nonsense.

Customer 101
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How marketers can build thought leadership

The Next Web

Building thought leadership throughout your career is a helpful way of differentiating yourself from those around you. The writing you’re doing to help build conversations around you as a professional should live in a couple of different places to help reach different audiences interested in what you’re saying about the marketing world.

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Does America Care Anymore? How We Can Change The Answer To “Yes”.

YoungUpstarts

And Clint Hurdle, the 2013 manager of the year for the Pittsburgh Pirates, is well known for the love he has for his players. When you announce that you’d like to differentiate your company through caring, that notion will sound good to most employees. Great leaders become powerful by serving others. Teach employees how to care.

America 154
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Why you probably don’t need an API strategy

The Next Web

Over the course of 2013, the API industry has matured a great deal. They should not be trying to generate new revenue streams or reach new audiences through such programs. The key to a successful API program is to know your audience. Your audience is defined by your business opportunity. The bottom line.

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How to Present so People will Hear

David Teten

You probably have to make presentations, but does the audience hear what you’re saying? National Automotive Dealers Association, [link] , as of August 6, 2013. Consider your audience and venue when structuring your slide style. If applicable, use a visual mnemonic to help the audience retain your message.

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How to Run a Business in Prison (Orange is the New Black, Season 2)—Minor Spoilers

Up and Running

The show premiered in 2013 to critical acclaim, and in June 2014 Netflix released all 13 episodes of its second season. Know your (captive) audience. Although it’s probably not “incarcerated women age of 18-80,” you still need to define your target audience.