2015 Acquisition Media Vertical 
ConversionXL
OCTOBER 4, 2022
Since 2015, clothing brand ASOS has grown revenue by an average of 22% year over year. Leverage FOMO in social media marketing 3. Tactics are the specific activities you’ll use to communicate with customers (for example, advertising on social media with a 20% discount code). Set your sights on Google’s Popular Products 4.
Feld Thoughts
DECEMBER 16, 2015
There are two common ways to scale a system – horizontally or vertically. Scale Vertically (or “scale up”): Add resources to a single node in a system, typically involving the addition of CPUs or memory to a single computer. You can scale vertically and horizontally at the same time. Techstars Berlin (Berlin).
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VC Cafe
FEBRUARY 15, 2017
Since AI and ML startups cut across verticals (analytics, fintech, health, adtech, security, etc), it’s easier to group them under the “machine intelligence” umbrella, coined by Shivon Zillis , a partner at Bloomberg Beta. YouAppi (2011)- YouAppi creates adtech to streamline mobile user acquisition.
Start Up Blog
JANUARY 28, 2015
As we are now in 2015, midway through the second decade of the new millennium, I thought I’d reflect on shifts I am seeing in culture, commerce and technology. We are also seeing lots of backwards and forwards vertical integration. People don’t care how media companies built their business or report their revenue by media.
Start Up Blog
JANUARY 5, 2015
As we are now in 2015, midway through the second decade of the new millennium, I thought I’d reflect on shifts I am seeing in culture, commerce and technology. We are also seeing lots of backwards and forwards vertical integration. People don’t care how media companies built their business or report their revenue by media.
Version One Ventures
DECEMBER 3, 2019
We had a chance to invest in a $500K round at a $12M valuation in 2015. Outcome: Just sold to PayPal for $4B (PayPal’s largest acquisition to date). We met Ryan Holmes in 2009 as he was just about to spin Hootsuite out of Invoke Media, a development agency. And yeah, $12M felt kind of high :-).
ConversionXL
JULY 3, 2020
Experiments run by Dan Smullen , who manages technical SEO for Independent News & Media , demonstrate that Google isn’t biased against paywalled content: Before launching our paywall in February, we implemented a soft wall—a registration wall. News is an especially challenging vertical since no site owns a newsworthy event.
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