2016 Advertising Campaign Viral 
ConversionXL
MARCH 6, 2019
Video content allows advertisers to tell a more complex story than text or images alone. Don’t copy the style of a popular video (especially a “viral” one) if you’re trying to drive home your unique value proposition or establish your brand. Cisco’s VNI forecast estimates that 82% of all Internet traffic will be video in 2022.
ConversionXL
DECEMBER 11, 2018
Plenty of us have witnessed a marketing campaign gone wrong. In stark contrast to Pepsi, Nike’s Colin Kaepernick campaign will likely go down as one of the most impactful pieces of marketing in recent history. Recently, I designed a strategic marketing campaign for a company called Help Scout —a helpdesk software tool.
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Brandanew
JUNE 3, 2016
Since 1996 when this statement was made by one of the world’s most successful entrepreneurs, the three words have gone really, really viral. Maybe that is one of the reasons why almost every brand created a content marketing campaign initiated by a blog but gradually they posted less and less, eventually abandoning the idea.
Brandanew
NOVEMBER 19, 2015
Except the question: what are the new digital trends , how do you market your Startup brand in 2016? The audience is pounded by advertisements each day and constantly looks for new experiences. 11 Unusual Ways To Market Your Startup Brand in 2016. With so many players, it’s a challenge to stand out. Sign up here.
VC Cafe
JULY 15, 2021
According to Statista, revenue generated from apps (paid downloads and in-app advertising) will reach $935 billion by 2023, and that doesn’t doesn’t include the many trillions of dollars transacted via apps in the last decade alone (think Amazon, Uber, games, etc). Almost overnight, a huge new industry was created around mobile.
ConversionXL
APRIL 3, 2018
Embed blog videos hosted on facebook so you can track consumption and advertise to them. They used humor – created a Chief Discount Officer’ – CDO – ‘humor to sell a deal’ campaign that included multple emails and direct mail. Create win-back campaigns for churned customers. Example: wechat in China.
YoungUpstarts
AUGUST 3, 2016
I bet you never thought peaches could go viral. However, the Peach Truck, which also runs a peach delivery service, understood that by advertising what made their company so unique (a completely fresh, farm to table snacking experience) they would instantly hook snackers all across the U.S. Each campaign can have multiple ad sets.
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