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Tips For SaaS Businesses To Up Their Game By Leveraging Web Push Notifications

YoungUpstarts

In 2017, with 5X times faster growth than traditional software market, SaaS finds itself outrunning traditional software product delivery. You are selling a software, which is constantly changing and evolving, to a specific audience, the B2B companies. Web Push Notifications are a great tool for engaging and re-targeting.

Web 127
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Key Insights from Every Speaker of Elite Camp 2017

ConversionXL

Elite Camp 2017 had an enviable line-up of heavy hitters and rock stars. Websites selling different things are different and even if they sell the same products, their target audience might be different. audience → technology → browser/OS report. Web analytics analysis: Most popular pages – optimize these!

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Important Branding Lessons From The Top 5 Retailers In The US

YoungUpstarts

In a 2017 Harvard Business Review interview, Walmart CEO Doug McMillon explained , We start with reality and try to focus on what we can do to make Walmart an even better company. billion in 2017), employee training, and advancement structure. Amazon – Develop a consistent, reliable multi-channel brand.

Curation 173
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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

Their predominantly male audience has a problem: fitting a full wallet into their back pocket. Product marketing tells Bellroy that discomfort while sitting is a (literal) pain point for their male audience. In 2017, the brand invested again in a redesign to distance themselves from incoming competitors. Image Source.

Marketing 110
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Should You Build a Mobile App or a Website for Your Startup?

Up and Running

Website, web app, or a mobile app—what would be the right “form” for your business idea ? Will your product serve better as a mobile app (which offers a better experience on mobile, yet needs to be installed and can be deleted on a whim), or a web app (immediately accessible at any time, yet less simple to navigate from a handheld gadget)?

Mobile 81
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Ecommerce Content Marketing: Attract, Engage, Close, and Delight Buyers

ConversionXL

This post highlights ways that ecommerce companies are using content marketing to attract, engage, close, and delight their target audience. I spoke to Ryan Robinson , an entrepreneur and marketing consultant who has grown his audience to 400,000 monthly readers. Here’s the type of content you should be creating for this audience.

eCommerce 131
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8 Reasons Why You Need A Mobile App

YoungUpstarts

According to eMarketer research, mobile-device users spend two hours and 11 minutes per day using mobile apps, but just 26 minutes browsing the web on a mobile device. App time made up nearly 20% of total media time in 2017. You can integrate your apps with social media and reach a larger audience online.

Mobile 113