Acquisition Aggregator Framework Sales 
ConversionXL
JUNE 26, 2019
While this is true for all SaaS companies, it’s especially critical for those that use their product—not traditional marketing or sales—as their growth engine. Time and again, I’ve seen the “Triple A” sprint framework drive exponential SaaS growth. What is the “Triple A” sprint framework? How do you optimize that process?
ConversionXL
NOVEMBER 23, 2022
Those tactics allow you to fit within a unique JTBD (“job to be done”) framework. One of the key aspects to out-convert competitors and get in that JTBD framework is using effective messaging. A marketing strategy should include a go-to-market plan that is sales-led and product assisted. What are its use cases?
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ConversionXL
APRIL 18, 2019
Queries closer to a sale tend to be longer and less ambiguous, too. Those informational queries are often the highest volume terms a site targets—key drivers of awareness and acquisition. Aggregators? Blue links of aggregator sites with “Best Restaurants” lists. For smaller sites, intent evaluation is quick and easy.
David Teten
JULY 25, 2017
the “TOPSCAN” framework from my research study on value creation by VCs ): T eam-Building – We aggregate openings across our portfolio on our jobs page. – Aggregation, ranking, and discounts from service providers. I’m very interested in additional ways to use technology to extend each of these!
ConversionXL
OCTOBER 13, 2015
So by segmenting your data, you can learn things you couldn’t from the aggregate data. How does retention differ among different acquisition channels? Acquisition Efficiency. Customers that converted in the last year that had a sales cycle of less than x weeks. How did that effect their average order value?
Startup Lessons Learned
APRIL 14, 2009
For a startup, having great sales DNA is a wonderful asset. This is the magic of sales: by learning about each customer in-depth, they can convince each of them that this product would solve serious problems. But here’s where a truly great sales artist comes in. They are closing orders.
ConversionXL
SEPTEMBER 27, 2016
If you’ve been in the optimization game for longer than a minute, you’ve probably heard of a few prioritization frameworks (we’ve written about them before). The two most popular tend to be: PIE framework. ICE framework. Both of these frameworks can be useful, but have a similar flaw. amount of traffic, etc.).
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