www.forentrepreneurs.com

FEBRUARY 2, 2010

This is a little harder to do for channel sales, but still extremely valuable. And a little harder than that for direct sales situations with large deal sizes. SolidWorks 2: The best VAR management program in the world? So the next step is to take Revenue, CoGS, and Expenses, and break them down to the key components.

Metrics 55

Metrics Design Entrepreneur Startup 55

Startup Lessons Learned

APRIL 14, 2009

Because they have no presence in the market, they have to find distribution channels to bring in customers. Perhaps they’ll be able to hire someone especially skilled in the marketing skills needed to find this positioning. Then we could focus on standardizing a product that could have an automated sales cycle online.

Customer 167

Customer San Francisco Lean Hockey Stick 167

VC Cafe

MARCH 15, 2016

To begin with, let’s illustrate the sales process with a simple graphic of the funnel that comes from an excellent post on Stratechery about marketing channels. At the end of the post, we’ll have a look at sales within the broader context of customer acquisition and customer success. My post focuses mostly on conversion.

Sales 60

Sales Marketing Sales Cycle B2C 60

ConversionXL

APRIL 3, 2018

Amazon has hired more people for their Alexa division than Google has for the entire company – it’s not hunch, this is going to be the focus. Assign content & channels for each experience. Hire & fire – tools to do a job. Identify your channels. Email & ads are the 2 big communication channels.

Retention 106

Retention Artificial Inteligence Channel Email 106

infochachkie.com

SEPTEMBER 24, 2011

At the early stages of your company’s life, you cannot rely on disinterested, hired guns to define your company’s key tasks. To fully appreciate why consultants often do not fulfill a startup’s needs, it is important to understand the typical consulting engagement sales cycle. Pyramid Power. 6 Comments. 4 Comments. No Comments.

Equity 40

Equity Silicon Valley Cofounder Technical Review 40

ConversionXL

JUNE 2, 2022

2,320 sign-ups; 39% of attendees were net new accounts; 34 sales-qualified opportunities; 5 new customers immediately converted with LTV of over $100k each (normally a 9 to 12 month sales cycle). Qualitative-first: Aligning sales and marketing for a comprehensive audience profile. Results of iRidium’s ABM efforts.

Marketing 105

Marketing Campaign Artificial Inteligence Sales Cycle 105

Duct Tape Marketing

DECEMBER 12, 2018

I think, whether it’s startups or freelancers, I think we tend to focus more on acquisition than retention, and its cheaper to retain customers if you’re a freelancer if you’ve already worked with somebody; the sales cycle can be shortened. That education is a serious marketing channel.

Sales Cycle 63

Sales Cycle Email Web Canada 63

Cracking the Code

OCTOBER 10, 2008

Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Save Asia for post-IPO Single instance, multi-tenant, single datacenter - Have only one version of the code in production. Cashflow is the other key metric. Philippe Botteri. Bessemer SaaS Law #2.

Software Review 48

Software Review North America Europe Metrics 48