Acquisition Customer Development Lean PR 
Startup Lessons Learned
SEPTEMBER 22, 2008
is an elegant way to model any service-oriented business: Acquisition Activation Retention Referral Revenue We used a very similar scheme at IMVU, although we werent lucky enough to have started with this framework, and so had to derive a lot of it ourselves via trial and error. The Lean Startup Intensive is tomorrow at Web 2.0.
Startup Lessons Learned
JANUARY 30, 2009
Launch with a PR blitz, including mentions in major mainstream publications. We can capitalize on new customers. As with many Silicon Valley failures, a flawless PR launch turned into a flawed customer acquisition strategy. A lot of people say that they know that they dont know what customers want.
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Steve Blank
APRIL 20, 2021
Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck. And Jennifer is now my co-instructor in the Stanford Lean LaunchPad class.). The MVP Tree. The MVP Tree.
Both Sides of the Table
MARCH 11, 2011
He wanted to build direct customer relationships to get product feedback but only 2% of customers would ever return their registration cards. So when he saw the browser it instantly dawned on him that this would be the greatest customer development tool ever. This has been their formula for nearly 15 years.
Steve Blank
JULY 16, 2009
Customer Development There was nothing wrong about Rocket Science having a vision radically different than the conventional wisdom. Customer Development says having a vision, faith and a set of hypotheses are a normal part of the startup experience. Quick acquisition by a Sega or EA I suppose. Make sure they are.
Steve Blank
MARCH 18, 2011
Lean Startups/Back to Basics (2000-2010): No IPO’s, limited VC cash, lack of confidence and funding fuels “lean startup” era with limited M&A and even less IPO activity. 2001 – 2010: Back to Basics: The Lean Startup. Startup exits in the next three years will include IPO’s as well as acquisitions. The New Exits.
steveblank.com
JULY 8, 2011
AgileZen – project management visually see and interact with your work Kanbanery – Simple online team or personal kanban board LeanKit Kanban – Great for visualizing work of product development Kanban Pad – “Nice and lean” and free online Kanban tool Banana Scrum – A tool simple as Scrum itself.
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