Occam's Razor

FEBRUARY 3, 2014

Some use the display advertising options on YouTube, but are not sure what value those ads deliver (and how to think of them in context of web display ads or even TV). It is a pure advertising platform (like every site on the world). What's advertising/marketing/participation on YouTube? How to measure (success)?

Analytics 149

Analytics Marketing Audience Channel 149

crowdSPRING Blog

NOVEMBER 2, 2012

Why Ad Holding Companies Should Act More Like VCs | Advertising Age - [link]. Advertising Age - [link]. Twitter Advertising: Gender targeting for Promoted Products now available - [link]. Advertisers Refine Mobile Pitches for Phones and Tablets | NYT – [link]. Digital Titles at Ad Agencies: Going, Going, Gone?

Social Media 93

Social Media Small Business Design Media 93

NZ Entrepreneur

SEPTEMBER 23, 2020

Four New Zealand business owners share how they’ve looked after their own wellbeing during the tougher moments of COVID-19, and how they’re preparing to recover and thrive. The retail sector in New Zealand was struck a devastating blow during the initial shutdown period. Project positivity.

Small Business 89

Small Business New Zealand Stock Social Media 89

NZ Entrepreneur

JUNE 18, 2019

If so, there are various product standards you should know about to enable your product to be sold in New Zealand. If you don’t keep New Zealand’s standards regulations in mind when developing your product or checking out an import opportunity, you’ll end up doing a good impression of a Renaissance-era test pilot yourself (i.e.

New Zealand 64

New Zealand Product Advertising Sales 64

NZ Entrepreneur

JANUARY 25, 2022

You’ll gain key business insights that help you close more deals, boost sales, and improve forecasting accuracy. But is now the right time for you? get your free copy of the Salesforce CRM Handbook here , or click on the cover below.

New Zealand 70

New Zealand Entrepreneur Forecast Early Stage 70

NZ Entrepreneur

APRIL 16, 2019

” When award winning ad man James Hurman set out to provide New Zealand businesses with access to brand consulting services typically only affordable for large companies and household brands, it was this reasoning that drove him. Listen to the interview. “Everybody has a better product.

Channel 52

Channel New Zealand Cloud Sales 52

NZ Entrepreneur

OCTOBER 8, 2019

Inventions are effectively the concept residing in a new product or process. In most countries, including New Zealand, the term is 20 years. The first New Zealand registered design for an animal ear tag was filed in 1952 and since then over 100 different ear tag designs have been protected. Click here to watch it.

Design 45

Design New Zealand IP Intellectual Property 45

NZ Entrepreneur

APRIL 13, 2020

A patent is a monopoly for an invention, which confers on the rights owner an exclusive right to use the invention in New Zealand for up to twenty years. A registered design can last up to fifteen years in New Zealand. Trade marks also serve as valuable tools to advertise, promote and develop startup businesses.

Intellectual Property 52

Intellectual Property New Zealand Startup Security 52

Startup Lessons Learned

OCTOBER 19, 2013

For the vast majority of social games or consumer-facing mobile products, 2,000 MAU is probably too low of a user base to sustain a real business model as typically only 1%-5% of your users will convert to paying customers and advertisers aren''t usually enticed into partnerships unless your numbers are well into the millions.

Mobile 167

Mobile Developer Technical Review Lean 167

YoungUpstarts

NOVEMBER 12, 2019

For 30 years I was part of other people’s cultures in the UK (where I was born), New Zealand and Australia. From my early days working at the frontline at a bank and selling advertising space for a newspaper, I always loved being part of a team. Describe your professional background and how it led you to your current position.

New Zealand 160

New Zealand Australia Programming Retention 160

NZ Entrepreneur

NOVEMBER 23, 2020

But we want to go beyond that, to help Kiwi SMEs with their own digital transformations so they can make the most of the world class broadband we now have in New Zealand. Many consumers use the internet to research a product before they buy—in fact, more than half of New Zealanders (51%) say they do this according to LOGIC1.

New Zealand 77

New Zealand Stock Search Mobile 77

NZ Entrepreneur

APRIL 1, 2019

As an entrepreneur you want a positive online presence to drive new customers in-store but it’s crucial is that you remain genuine and actually listen to what your customers have to say – because customer reviews are more than just free advertising.

New Zealand 47

New Zealand Australia Sales Email 47

Austin Startup

JANUARY 9, 2017

Get off the beaten path As a New Yorker, I’ve seen hordes of tourists do it all wrong. They will spend time in the most god-awful neighborhood of Manhattan, Midtown West, by gawking at advertisements in Times Square and go shopping at Macy’s in Herald Square.

Pakistan 48

Pakistan Technical Review Fiji Estonia 48

Up and Running

SEPTEMBER 11, 2018

Just make sure you can spot the advertisements: Look for “Ad” on the left side under the name of the website. The Local Enterprise Office provides support and advising to anyone starting a new small business in Ireland. Australia and New Zealand. The Small Enterprise Association of Australia and New Zealand.

Global 62

Global South Africa United Arab Emirates United Kingdom 62

mashable.com

MARCH 7, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Twitter List Directory Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable!

Developer 93

Developer HTML API Ruby 93

online.wsj.com

SEPTEMBER 23, 2012

Advertising. Australia/New Zealand. Advertise Locally on WSJ.com. Advertise Locally. » More. Loading… Asia. Management. Media & Marketing. Small Business. More Industries. Accounting. Broadcasting & Entertainment. Computer Hardware. Computer Software. Consumer Products. Defense & Aerospace. Washington.

Venture Capital 107

Venture Capital Software Review Rhode Island North Dakota 107

YoungUpstarts

FEBRUARY 3, 2016

Suitably pitched product campaigns and targeted advertising can improve the buying experience for customers, build brand loyalty and drive sales for companies. The field is wide open and customers are more ready than ever before to try out new products and services.

New Zealand 100

New Zealand Mobile Australia China 100

NZ Entrepreneur

NOVEMBER 6, 2018

It may seem that the dominance of interruptive advertising is coming to an end, but not in the habit of learning from past mistakes. Some marketers are repackaging advertising messages, with a thin veneer of ‘adding value’, and calling it content marketing.

New Zealand 40

New Zealand Italy Asia Audience 40

Up and Running

NOVEMBER 4, 2015

While relatively popular in Australia, New Zealand, and the U.K., You can also compare your forecasted marketing and advertising budget against the competition. We recommend the online version, but you can still buy the desktop version if that’s what you prefer. Xero: Xero is an online-only accounting solution.

Curation 60

Curation Finder Startup Social Media 60

NZ Entrepreneur

JULY 3, 2019

In the US and Canada, you can actually post jobs to Facebook, but here in New Zealand we have to make do with some more creative tactics. The most visual of all the platforms lends itself most naturally towards those who might be recruiting roles in the creative, design, digital or advertising industries.

Social Media 68

Social Media Media New Zealand Canada 68

Duct Tape Marketing

FEBRUARY 27, 2020

That’s what differentiates us from just advertising. Lance Cummins: I actually use Xero out of New Zealand. So I mean, content, as far as I can tell, for marketers, is literally anything that you put out that’s I think particularly designed to educate, entertain, inspire, not necessarily directly sell.

Audio 56

Audio Boston Video HTML 56

YoungUpstarts

OCTOBER 27, 2011

Wrigley’s gum became a huge success and he moved the company to its first factory in Canada, then Australia, Great Britain and New Zealand. Mattel revolutionized the toy business by advertising on the Mickey Mouse Club and creating the beloved Barbie doll in 1959.

Southern California 162

Southern California Las Vegas Honolulu Massachusetts 162

crowdSPRING Blog

OCTOBER 26, 2012

In the years after the Olympics of 1992 and Mariscal designs or Almodovar films posters and Madrid “Movida” underground artists, there has a been a boom in a huge new generation of very well prepared independent artists and designers. 12 Questions: Meet Catherine Faletanoai (New Zealand). Gracias & merci, Xavier!

Spain 61

Spain New Zealand Africa France 61

crowdSPRING Blog

DECEMBER 8, 2010

crowdSPRING designers and writers have recently worked with some of the world’s best brands, including: Amazon, LG, TiVo, Starbucks, Philips, Forbes, ConAgra, Epic Records, Random House, Grolsch, Barilla, The Economist, Air New Zealand and many others. This is no longer true.

New Zealand 129

New Zealand Non-Compete Government United States 129

crowdSPRING Blog

DECEMBER 11, 2012

Four years later I went on to university, got a degree in advertising, specialized in graphic design, worked as an art director in a couple of advertising agencies and then one day I just felt like doing everything on my own, so I turned freelance. 12 Questions: Meet Catherine Faletanoai (New Zealand). umesc, Ana!

Germany 77

Germany Bulgaria Romania New Zealand 77

Hearpreneur

APRIL 21, 2018

We see ourselves running a large annual retreat for our readers to come together and hear from our cover people and premium advertisers and attend workshops to help them in life and business. So, the time really feels right to spread our wings & take our brand to a new market…to another level. Empowering women globally.

South Africa 70

South Africa New Zealand Africa Australia 70

Occam's Razor

NOVEMBER 2, 2015

Most don't have decent display advertising strategies with Yahoo! As a business you should take advantage of Facebook's immense audience by having a paid advertising strategy on Facebook. Bonus: Facebook Advertising / Marketing: Best Metrics, ROI, Business Value. It is really hard to beat Air New Zealand.

Social Media 60

Social Media Media B2C B2B 60

Duct Tape Marketing

JULY 29, 2016

New Zealand – The Unsolicited Electronic Messages Act 2007. With the new law, GDPR, recipients have the “right to be forgotten” if data belonging to them is not in use for the purpose it was originally collected. That means you won’t be able to use a list you collected for one company to advertise for another.

Email 28

Email Czech Republic Marketing United Kingdom 28

www.readwriteweb.com

FEBRUARY 23, 2010

They were truly insightful - and obviously came straight from the heart and soul of someone who worked a day job and built his dream after hours.

Entrepreneur 69

Entrepreneur Venture Capital San Francisco New Zealand 69

www.startupsmart.com.au

MARCH 8, 2011

Mike Casey, founder of GradConnection, an online portal of graduate jobs and internships, started his business while working as a graduate for Westpac in New Zealand, along with GradConnection’s two other founders, who were colleagues. I decided I needed to focus 100% of my brain power on the business,” she says.

Intellectual Property 40

Intellectual Property New Zealand PR Partner 40

Duct Tape Marketing

JANUARY 17, 2018

I hope so, certainly not from you, but if you look at advertising, and you look at a lot of what’s out there, there’s so much telling us that we are not enough. John Jantsch: Well I have four daughters, and I could tell you that they were never taught to be perfect. Carrie Kerpen: Good.

New Zealand 39

New Zealand Media Sales Conversion 39