ConversionXL

DECEMBER 3, 2018

By shifting the focus away from basic educational content and toward high-level inspirational concepts, Zuora inspired the elite and discerning audience it intended to sell to—CEOs, founders, and executives. They cater to a concentrated audience of executives and managers—a veritable “who’s who” for any given industry.

B2B 133

B2B Marketing SEO Search 133

www.pakman.com

SEPTEMBER 27, 2012

But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others. However look for Twitter to use Twittercards and link management (affiliate programs, “products in your stream”) to differentiate. Products your friends bought, etc.

Social Media 47

Social Media Vertical Advertising Distribution 47

David Teten

DECEMBER 3, 2019

Kyle Dunn, CEO, Meyler Capital , says, “Investors should focus on building a large audience within a CRM system (having the ability to categorize your different constituents); communicate consistently to that audience; and implement an automation platform that can leverage lead score to profile interest. the Untouched Vertical.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Hearpreneur

AUGUST 2, 2016

Most companies would agree that they would prefer to focus marketing efforts on acquiring investors who have explicitly expressed an interest in being involved in crowdfunding and in specific verticals, both as a user on a platform matching them with opportunities, and directly with issuers. Find the experts and our affiliated partners.

Accredited Investor 48

Accredited Investor Non-Compete Vertical Acquisition 48

ConversionXL

APRIL 22, 2015

Even if we sell the same products to the same demographic, many things can be different – traffic sources, relationship with the audience, customer support etc. SaaS, ecommerce, lead gen, affiliate models. Open up your Google Analytics and go to Audience -> Technology -> Browser & OS report. B2B and B2C.

Analytics 48

Analytics Technical Review Conversion Framework 48

Occam's Razor

FEBRUARY 9, 2015

Visitor/Audience Type Profile Analysis. Visitor/Audience Type Profile Analysis. It is a lot less useful to know that 22 yr old, gay, African-American, republicans, who did not go to college, and have four children are 7% of the audience. Look for Audience Interests type data from your CI tool. Small sites are out-of-luck.

Metrics 60

Metrics Analytics Non-Compete Search 60