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Maximizing Your Digital Marketing Channel Mix

YoungUpstarts

Though search marketing, display advertising, social media, and mobile remain the mainstays of a digital advertising footprint, each has its role in supporting a particular business objective. Are you using the right search terms to garner attention organically? Raw Traffic. Current Customers. Social Marketing.

Channel 165
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Forget Presidential Politics: Here’s How We Create Jobs — And How You Can Help

Gust

As a native of Silicon Valley , I’ve witnessed the creative destruction of wave after wave of innovation as nearby corporate campuses repopulated themselves : From defense contractors to data centers , computer mainframe manufacturers to Internet search engines. Most of the technology industry is notoriously apolitical.

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Where To Find The Most Angels To Fund Your Startup

Startup Professionals Musings

With today’s access to the Internet, and Google searches, it really isn’t that hard. As an entrepreneur, you simply use their investor search engine to find appropriate investors for your business according to location, industry interest and other relevant criteria. Here are the largest flocks: Gust (formerly AngelSoft).

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Stories of Opportunity from the First Round Capital Key Hire Wire – COO, VP of Business Development, Online Marketing Director

This is going to be BIG.

VP of Business Development, DNAnexus - Palo Alto, California In the not too distant future, everything will be determined by your DNA--your job, what retro 50's decor you'll buy, how tightly you'll slick back your hair, whether or not you can date Uma Thurman. We are also one of the stickiest sites on the internet.

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Start Here if You are Looking for Angel Investors

Startup Professionals Musings

With today’s access to the Internet, and Google searches, it really isn’t that hard. As an entrepreneur, you simply use their investor search engine to find appropriate investors for your business according to location, industry interest and other relevant criteria. Here are the largest flocks: Gust (formerly AngelSoft).

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

My fund – at $200 million – is the largest in Southern California. Look beyond California and you have group purchasing (GroupOn in Chicago, LivingSocial in Washington DC), private sales (Gilt Groupe in NY, HauteLook in LA), artisan marketplaces (Etsy in NY), eCommerce (Amazon in Seattle) and on and on. In our regions?

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Dear Avinash: Search / SEO Metrics & Analytics Questions + Answers

Occam's Razor

I recently did a webinar for the Search Engine Strategies conference (I am doing the opening conference keynote at SES London and SES New York ) and my Market Motive co-faculty member Greg Jarboe sent me this KPI via email: "Your webcast was a big success. Create a segment for Organic Search traffic. Do your happy dance!