Remove Aggregator Remove B2B Remove Early Stage Remove Media
article thumbnail

Early Stage Marketing and Branding – Farida Fotouhi

SoCal CTO

She is a go to person for me when I have questions around technology or early stage marketing and branding. I hadn't talked to her in a while and then because of a presentation I did around Social Media for Service Professionals she and I reconnected. Oh, and I forget to mention in my introduction about B2B. Absolutely.

article thumbnail

How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

In venture capital in particular, early-stage companies are often operating in frontier industries, where the rules are unpredictable and conventional analytic frameworks may be misleading. Many tools designed for B2B marketing in general are also relevant to investors. 1) Market fund. Accompany focuses on this use case.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Many tools designed for B2B marketing in general are also relevant to investors. We’re using … TinyLetter for our “Content Newsletter” … and Buffer to schedule social media posts. Point Nine Capital uses Mention for media monitoring. I previously posted a detailed presentation with sales technology tools useful for B2B sales.

article thumbnail

The Very Best Digital Metrics For 15 Different Companies!

Occam's Razor

Remember: All data in aggregate is crap, segment or suck. B2B / Enterprise Sales: Salesforce. I absolutely hate how not data driven most B2B selling is. Mobile is massively undervalued by most B2B companies (including SF), hence the acquisition emphasis there. For a B2B company there are so many things we can measure.

Metrics 141
article thumbnail

4 Strategies for Managing Your Online Brand

ReadWriteStart

When you first start a company, the corporate brand hasn't yet developed a reputation or any customer momentum, so most early-stage companies leverage the brands of the individuals involved for credibility. 51% of B2B marketers plan to increase their spend in content marketing over the next 12 months.".

article thumbnail

Startup Resources

www.vccafe.com

VC Cafe covers early stage Israeli and European tech & mobile startups. Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. Media Temple.

article thumbnail

BizMe2 is Looking to Disrupt Conferences with Turnkey Solution (Interview)

VC Cafe

It is the B2B advertiser’s Mecca, but it is an undeserved market when it comes to user experience and consolidation of services. Media centers were a hot topic, and I used the XBOX media center to develop the product. PeerTV was linux on DSP, which aggregated content from the Internet like Boxee and BeeTV.