ConversionXL

MAY 1, 2017

One of the greatest threats to long-term success is when companies aren’t vigilant enough about responding to the changes in their market—whether it’s by failing to spot product or channel fatigue, acknowledge new competition, make needed updates to products or marketing adjustments in a timely fashion, or embrace new technology coming online.

Technical Review 127

Technical Review Algorithm Channel Analytics 127

Hearpreneur

SEPTEMBER 22, 2021

Tesla has always put a huge emphasis on product development and technological advancement. For me, it's a live example of agile and sustainable business. because of how they're disrupting application development across all sectors. It cuts production time and costs in half without compromising functionality or style.

Technical Review 120

Technical Review Entrepreneur Software Review SEO 120

YoungUpstarts

JULY 22, 2020

by Andrea Fryrear, author of “ Mastering Marketing Agility “ The profound transformations in the world over the past 3 months have led to a radical and rapid fire transformation of consumers’ preferences and needs. That’s the power of the MVP, and of lean and agile approaches in general. An Exercise to Generate Your MVP.

SCRUM 162

SCRUM Agile Customer Framework 162

Steve Blank

SEPTEMBER 17, 2009

This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development.

Customer Development 242

Customer Development Developer Customer Silicon Valley 242

Steve Blank

MARCH 4, 2014

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. existing enterprises are establishing corporate innovation groups. StageGate Process.

IRR 335

IRR Startup Business Model Agile 335

Startup Lessons Learned

SEPTEMBER 22, 2008

For Neopets, its simply a side-effect of their game-like product design. Either way, you can use any marketing channel thats available to bring in new customers, including word of traditional advertising, SEO, SEM - wherever you can find prospects who are going to find your product addicting. Expo SF (May.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

Startup Lessons Learned

APRIL 14, 2009

Their product definition fluctuates wildly – one month, it’s a dessert topping, the next it’s a floor wax. Their product development team is hard at work on a next-generation product platform, which is designed to offer a new suite of products – but this effort is months behind schedule.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. They never understood Market Type. Why does Market Type matter? End result?

Customer Development 196

Customer Development Developer Customer Silicon Valley 196

Startup Lessons Learned

NOVEMBER 7, 2008

Turns out, there was aboslutely no demand whatsoever for that particular product. Oops - there went several precious weeks of development effort down the drain. And if you dont know who your customer is, perhaps some customer development is in order? Eric -- This is a pretty interesting idea. What a great post. Expo SF (May.

Demand 167

Demand San Francisco Lean Continuous Deployment 167

Startup Lessons Learned

OCTOBER 4, 2008

Although Catalyst folded with the dot-com crash, Ries continued his entrepreneurial career as a Senior Software Engineer at There.com, leading efforts in agile software development and user-generated content. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Expo SF (May.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

Startup Lessons Learned

AUGUST 24, 2009

Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). There are too many products clamoring for attention. Test-marketing is now easier than ever before, thanks to leveraged distribution channels like AdWords and Facebook. Is that a lot?

San Francisco 113

San Francisco Lean Technical Review Distribution 113

ConversionXL

JANUARY 24, 2017

With agile development cycles and uncertain monetization models, they live and die by data and experimentation. At the core is still the same balance of analysis and creativity – but you’ll get an advantage with experience in product development, marketing, and commercial strategy. “. Image Source.

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

Startup Lessons Learned

JANUARY 18, 2010

Lessons Learned by Eric Ries Monday, January 18, 2010 Case Study: Continuous deployment makes releases non-events The following is a case study of one entrepreneurs transition from a traditional development cycle to continuous deployment. Managing weekly releases got a lot harder once I started doing customer development.

Continuous Deployment 151

Continuous Deployment San Francisco Lean Wiki 151

Steve Blank

MARCH 11, 2015

More agile competitors are starting to eat into our business. They’ve found product/market fit (what products customers want to buy). They’ve learned the best distribution channel to get the product from their company to the customer. and how to price the product. How can we restart our innovation culture?”.

Widget 120

Widget Lean Business Model Metrics 120

Steve Blank

AUGUST 27, 2012

He turned his PhD thesis into a killer product, got it funded and now was CEO of a company of 30. It was great to watch him embrace the spirit and practice of customer development. We’re building the wrong product!” that couldn’t change before he declares “we’re building the wrong product.”

Founder 316

Founder Cofounder Advisory Board Burn Rate 316

Steve Blank

NOVEMBER 18, 2010

A business plan has a set of assumptions (who’s the customer, what’s the price, what’s the channel, what are the product features that matter, etc.) The web site and/or product presentation slides start changing and Marketing and Sales try different customers, different channels, new pricing, etc.

Burn Rate 247

Burn Rate Management Business Model Customer Development 247

ConversionXL

OCTOBER 7, 2021

You’ll learn about the different strategies available and the impact they’ll have on the future of your product. Before introduction comes development. These are the four stages of a product we’ll be focusing on. . However, on a more granular graph, the introduction phase would be preceded by a product development stage.

Product 142

Product Marketing Software Review Social Media 142

Startup Lessons Learned

MARCH 4, 2009

Today, Id like to spend some time on two techniques: the problem presentation and learning what channels of information reach customers. In particular, Ive focused on the two channels of communication that were most commonly suggested in the first survey: conferences and books. Combining agile development with customer developm.

San Francisco 68

San Francisco Lean Continuous Deployment DC 68

Startup Lessons Learned

JANUARY 19, 2009

In fact, unless you are adding capacity to a bottleneck in your development process, you probably should not be hiring at all. Given that most recruiting channels are pay-for-performance, its usually cheaper, too, because it has a lower conversion rate. Second, a lot of work that you do is actually not value-creating - its waste.

Lean 140

Lean Hiring San Francisco Continuous Deployment 140

Steve Blank

JUNE 8, 2009

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. In contrast to simply executing your business plan, the Customer Development process is built on low-cost and continuous learning and iterating. New/Disruptive?

Vertical 122

Vertical Silicon Valley RSS Marketing 122

Startup Lessons Learned

JUNE 5, 2009

She has a separate team, with its own culture and office, and a mandate straight from top management to innovate without regard to the company’s historic products, channels, or supply chain. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? So far, so good. Expo SF (May.

San Francisco 102

San Francisco Lean Continuous Deployment Startup 102

The Startup Magazine

FEBRUARY 16, 2022

In his 17-year career, Rosenberg has developed key insights into the minds of CFOs and FP&A teams, with strengths in both customer-facing leadership and data analytics itself. The promotion signals the importance of product development for the company’s growth roadmap. CEO Perspective.

Hiring 136

Hiring Software Review Customer 136

Steve Blank

OCTOBER 25, 2022

How do they become present on new social media and communications channels? How to they use the new distribution channels competitors have adopted? How do they make these transitions without alienating and losing their existing customers, distribution channels and partners?

Framework 389

Framework Distribution Channel Leadership 389

Startup Lessons Learned

AUGUST 16, 2010

It requires separating the product launch from the marketing launch (see Dont Launch ) as well as other staple Lean Startup tactics: minimum viable product, split-testing, customer development and the pivot. Early this year, SlideShare launched custom channels. That is customer development.

San Francisco 167

San Francisco Lean Analytics Continuous Deployment 167

ConversionXL

APRIL 3, 2018

Corporate Agility. Transparency correlates to agility (Does your CEO know how many tests you ran last month?). Assign content & channels for each experience. Identify your channels. Email & ads are the 2 big communication channels. Messenger will become the biggest channel over the near years.

Retention 106

Retention Artificial Inteligence Channel Email 106

Up and Running

MAY 23, 2016

In the tactics section, list your sales channels and describe how you will be selling your products. Another great way to test your idea is to create a minimum viable product, or MVP. This is the simplest version of your product minus the frills and frosting. Usually, this is via storefronts, online, or via distributors.

Software Review 74

Software Review Software Delaware Forecast 74

Startup Lessons Learned

MARCH 31, 2009

My overwhelming takeaway from the most recent Lessons Learned survey is that there is tremendous hunger out there for in-depth opportunities for entrepreneurs of all stripes to develop their lean startup skills. As you can tell from recent posts, Ive been experimenting with different formats and channels to try and find the best way to help.

Lean 68

Lean San Francisco Continuous Deployment DC 68

Startup Lessons Learned

SEPTEMBER 19, 2009

In other words, the service transforms tweets into professional reports that are sent by snail mail, fax, and email - the channels that actually have attention paid to them. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? He was at todays event, and the Geeks on a Plane had a brainstorm.

San Francisco 150

San Francisco Founder DC Washington 150

Steve Blank

NOVEMBER 2, 2009

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. The Customer Development process (and the Lean Startup) is one way to do that.

Lean 244

Lean Silicon Valley Startup RSS 244

Startup Lessons Learned

SEPTEMBER 15, 2009

On to what seems to have stuck: kwooleyy : #g2s Showed startup OODA loop developed by USAF pilot John Boyd I included two Boyd-inspired books in the recommended reading list on the right-hand side of this blog: Certain to Wi n and Boyd: The Fighter Pilot Who Changed the Art of War. You get the straight scoop, no sugar-coating. Expo SF (May.

San Francisco 92

San Francisco DC Washington Lean 92

Startup Lessons Learned

OCTOBER 7, 2008

Take a look at The App Store after the gold rush - FierceDeveloper : According to a recent BusinessWeek feature , the flood of new games, productivity tools and related iPhone software is making it difficult for the vast majority of apps to crack the consumer consciousness. The App Store is a channel for customer acquisition.

San Francisco 68

San Francisco Lean Retention SEM 68

Startup Lessons Learned

JANUARY 11, 2009

Starting with Facebook s developer program, social networks are all jumping on the apps bandwagon. Those who have tried to build apps that exist just as glorified landing pages or marketing channels have generally failed. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Expo SF (May.

San Francisco 68

San Francisco Social Network Lean Continuous Deployment 68

Duct Tape Marketing

NOVEMBER 13, 2019

It’s bad for their reputation, it’s bad for their brand, and they’re also going to make mistakes if they don’t have the right people at the table being listened to when they make marketing decisions, product development decisions. Make room for a new revenue channel.

Hiring 39

Hiring Community Audience Bandwidth 39

Steve Blank

MAY 18, 2009

We agreed that all her founding CEOs seemed to have the same set of personality traits – tenacious, passionate, relentless, resilient, agile, and comfortable operating in chaos. Next, you have to deal with the daily crisis of product development and acquiring early customers. And that’s just to get started.

Founder 297

Founder Silicon Valley RSS China 297

Steve Blank

JULY 29, 2013

Its goal is to take the original idea and search for a repeatable and scalable business model - first by finding product/market fit, then by testing all the parts of the business model (pricing, channel, acquisition/activation, partners, costs, etc.). They deal with the daily crisis of product development and acquiring early customers.

Cofounder 335

Cofounder Advisory Board Customer Development Leadership 335

Startup Lessons Learned

MARCH 13, 2009

Again, its critical to focus your marketing launch on those publications, venues, and channels that your potential partners are paying attention to. Do some Customer Development instead. So dont combine your product launch with a marketing launch. Instead, do your product launch first. Help you raise money. Dont scale.

San Francisco 168

San Francisco PR Lean Early Stage 168

Startup Lessons Learned

JULY 31, 2009

Maybe location-specific "channels"? The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? I'm really just trying to figure out how to explain what this thing does. July 31, 2009 11:16 AM BillSeitz said. Does this scale in any way? Function-specific? July 31, 2009 2:25 PM Eric said.

San Francisco 68

San Francisco Lean Startup Continuous Deployment 68