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The Future of Ad Tracking: Navigating the Google Analytics Landscape

Duct Tape Marketing

Key Takeaway: During this episode, we discuss the transition from Google Analytics to Google Analytics G4 and its significant differences from the previous version. We also learned how privacy concerns and changing data retention practices have driven the need for this transition. Julian (01:35): Yeah, sure.

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Ecommerce: How to Survive its Troughs

ReadWriteStart

On the topic of ecommerce, one wonders to what extent this business model is applicable, and where is it likely to end? It’s the extent of this phenomenon that has resulted in soaring businesses across the world. Tech companies realized it’s easier to host an ecommerce website than open a shop and pay for the warehouse as well.

eCommerce 152
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Deep dive: Cancellation rate in SaaS business models

A Smart Bear: Startups and Marketing for Geeks

Beyond the analytical breakdown, I have an emotional attachment to this number , because whenever someone cancels I think about what had to happen to get them to this point, and it kills me. Our cancellation log implicitly represents this metric because we review it weekly to look for trends.

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30 Entrepreneurs Reveal the Pivots They Are Making in Their Business in 2023

Hearpreneur

This means utilizing analytics more actively to drive my business decisions, developing effective SEO strategies, diversifying our customer base by targeting new markets and expanding into international markets, as well as investing more resources into content marketing and. 20- Client retention. 22- Customer retention.

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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

The goal of growth hacking as marketing is rapid growth, using strategies and tactics that leverage (and even exploit) technology, platforms, and behavior to reach an end goal. The faster this process can be repeated, the more likely they’ll find scalable, repeatable ways to grow the business.”. Address churn by engaging users.

Retention 113
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30 Entrepreneurs Reveal The Companies They Admire Most For Innovation

Hearpreneur

It drives media attention and fosters customer retention rate, which is why most companies strive to have it in their mission statement. They are free-thinkers and I admire how they viewed the potential in technology and made it happen. I admire Microsoft for its exceptional contribution to technology and innovation.

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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

If so, the business world is full of specialists who are all too eager to help. Even PhD analytics eggheads. SAS Canada “customer champions” helped the firm restore declining customer retention rates—which had fallen as low as the mid-80s percent — back to the firm’s traditional high retention rates of 97-98 percent.

Customer 154