Occam's Razor

APRIL 8, 2013

This thought was in my mind as I was reading Lean Analytics a new book by my friend Alistair Croll and his collaborator Benjamin Yoskovitz. In this post, we’ll look at each of the four steps in the Lean Analytics Cycle in more detail. Building shipping costs into a purchase. But it is not routine. So, how do we fix this problem?

Metrics 156

Metrics Analytics Lean Churn Rate 156

David Teten

DECEMBER 3, 2019

In liquid markets, most of the calories expended on technology and analytics are focused on trade selection, or “ origination ”. I walk through below how progressive investors are using technology and analytics throughout all of their operations. 1) Manage the firm . Before you can actually invest, you have to manage your fund.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Both Sides of the Table

APRIL 21, 2020

We discussed why in Q4 you will see large renegotiations of SaaS contracts and increased churn rates. Get your costs down, renegotiate your supply contracts and extend your runway. A seed company hasn’t ramped up its cost base. This is not a 2-month v-shaped correction. It won’t surprise you that I disagree with that.

Marketing 263

Marketing Valuation Churn Rate Balance Sheet 263

Steve Blank

DECEMBER 2, 2013

Brandon Arbiter was a VP at FreshDirect where he built the company’s data management and analytics practices. Cost-based Pricing versus Value-based Pricing. And they discovered that: device makers were spending $500-$800 in Customer Acquisition Cost (CAC) to acquire a customer. His teenage daughter has Type 1 diabetes.

Customer 323

Customer Churn Rate Customer Development Lean 323

ConversionXL

NOVEMBER 22, 2022

Conversion rate: Understand marketing success Where to track conversion rate 10. Click-through rate: Understand how your emails and ads engage customers Where to track click-through rate 11. Cost per click: Track ad spending to improve performance Where to track CPC 12.

Metrics 105

Metrics Analytics Marketing Acquisition 105

YoungUpstarts

APRIL 14, 2020

Companies that actively focus on CX can significantly reduce churn rates, increase retention rates, and earn higher revenues. CX is an integral part of the wider Customer Relationship Management (CRM) concept. Value customer lifetime.

Customer 162

Customer Technical Review Artificial Inteligence Retention 162

Version One Ventures

SEPTEMBER 28, 2015

We hope this tool helps founders manage their business and preempts those due diligence questions that arise during a fundraise. Old churned users = inactive users from the previous cycle(s) who continue to be inactive in this cycle. Knowing the number of users that have churned allows you to calculate your churn rate.

Metrics 60

Metrics Churn Rate Due Diligence Social Network 60

Up and Running

AUGUST 21, 2014

It’s hard to understand how many people will you actually attract, what is it going to cost, what’s your conversion rate, how long will people stay. You need to track pre-purchase, post-purchase, and then overall business analytics. Those things are all really hard to just get.

Metrics 84

Metrics Startup Churn Rate Forecast 84

crowdSPRING Blog

JANUARY 18, 2016

While this appears to be prudent – after all, you’re saving the cost of paying a part-time accountant – such decisions turn out to be very short-sighted for many businesses. In fact, some experts estimate that it costs between 5 to 25 times more to acquire a new customer than it does to keep an existing one.

Small Business 48

Small Business Churn Rate Advertising Social Media 48

ConversionXL

NOVEMBER 15, 2016

Reducing churn rate. The goals of these companies could be quite different depending on the desired quantity, quality, and cost of customers. So you can more safely worry about fewer metrics on an eCommerce site, like increasing AOV or conversion rate (not that it’s easy to increase these).

Conversion 48

Conversion Churn Rate Retention Metrics 48

Startup Lessons Learned

MARCH 21, 2013

Lean Analytics is the latest addition to the Lean Series. Start with metrics in mind To help with this, the book looks at dozens of metrics—such as churn, customer lifetime value, viral coefficient, acquisition cost, uptime, and engagement—and suggests where that metric should be before you can move on to the next stage of your business.

Analytics 167

Analytics Lean Metrics Churn Rate 167

ConversionXL

AUGUST 13, 2019

Gartner Managing VP Steve Crawford argues that improving those metrics can supercharge a SaaS company and fund future growth organically: Steve Crawford: But moving too quickly into an aggressive growth mode without putting the proper focus into optimizing the right metric at the right time can have the opposite effect. Image source).

Metrics 117

Metrics SQL Retention Churn Rate 117

ConversionXL

AUGUST 21, 2014

How Groove Reduced Churn by 71% By Defining “Why” Customers Quit. churn rate meant the company’s growth was unsustainable. Leverage what you learn to intervene with high-risk users and lower your churn rate. Here are funnel analytics for the Bingo Card Creator new user experience: image source. The Research.

Retention 106

Retention Churn Rate Metrics Software Review 106

Up and Running

APRIL 27, 2012

In this guest post, Alan Gleeson, General Manager of Palo Alto Software, Ltd., Business planning entails goal setting and milestones, managing cash flow and prioritizing work streams. Internet entrepreneurs in the UK need to push managing metrics right to the front of their to-do lists. gives a U.K. But they don’t.

Metrics 68

Metrics Nigeria Ratchet Churn Rate 68

Seeing Both Sides

JULY 21, 2014

Amazon also has software and analytics that you are subscribing and so have a doubly powerful recurring model. In a SaaS or subscription software business, you can predict your churn rate and new business closings to determine your growth rate. Expense management.

Revenue 54

Revenue Valuation Churn Rate Portfolio 54

Up and Running

JUNE 21, 2017

A conversion event in Google Analytics. The basics: Google Analytics. Google Analytics is a very powerful (and free) tool. If it were easier to use it would probably kill a bunch of other analytics tools in the market, but Google hasn’t been great at simplifying it. However, mining this data is complicated.

Marketing 98

Marketing Analytics Campaign Metrics 98

SVPG

MARCH 10, 2014

So in this article I thought I would do the same thing by highlighting the main flavors of analytics. They think of just one type of analytics (usually web analytics) and can miss the bigger picture and larger benefit. User Analytics. Customer Analytics. Business Analytics. Compute Analytics.

Analytics 63

Analytics Churn Rate Aggregator Acquisition 63

Up and Running

MAY 28, 2015

Make use of Google Analytics, social media analytics, and any other tool that is useful to your company, and become more efficient. You can A/B test (and make use of multivariate testing) for free through Google Analytics. Providing proper expectations will minimize the churn rate. Which strategy is your favorite?

Marketing 60

Marketing Social Media Churn Rate Elevator Pitch 60

YoungUpstarts

NOVEMBER 4, 2011

They understand intuitively that they have “good” customers — those who are willing to pay premium prices, renew their contracts every year, and require low service costs — and “bad” customers, those who tie up firm resources while giving little back in return. ”

Churn Rate 260

Churn Rate Pennsylvania Retention France 260

Cracking the Code

OCTOBER 10, 2008

In my case (LucidEra -- a SaaS analytics provider focusing on sales, marketing, and financial analytics), weve found that success requires not only building some best practices for analytics into our solution, but also coming up with a repeatable and scalable way to show the customer how to use the analytics and how to interpret the results.

Software Review 48

Software Review North America Europe Metrics 48

Venture Chronicles

DECEMBER 15, 2011

Knowing that 1% out of 100 customers are paid versus 1% out of 100,000 is a fundamentally different discussion to have… and there is no discussion about the cost to serve free product customers. Annual billing options are a game changer in the freemium model, arguably the single most effective strategy for reducing your churn rate.

Churn Rate 57

Churn Rate .Net Business Model B2C 57