www.readwriteweb.com

SEPTEMBER 7, 2010

Along those lines, last week, Ryan Carson, co-founder of Carsonified offered a list of six key metrics for your web app and how to track them. CPA Definition : CPA is "Cost per Acquisition." Are there any additional metrics you think SaaS companies should track? If its too low, then youre not making enough profit.

Metrics 58

Metrics CPA Illinois Acquisition 58

Occam's Razor

AUGUST 12, 2013

There are few things more complicated in analytics (all analytics, big data and huge data!) I normally ask people to look at the Path Length report in the Multi-Channel Funnels standard report in Google Analytics (or equivalent tool if you are using SiteCatalyst or WebTrends or other web analytics tools).

Channel 161

Channel Analytics Campaign Conversion 161

Occam's Razor

MARCH 25, 2014

In a world of infinite choice, the ability to pick critical few metrics to focus on is, well…, critical. In this post I want to share that one-page list of the best metrics for digital content, marketing and business success with you. Focus on all three with everything you do with digital analytics. Can you feel my pain?

Metrics 155

Metrics Marketing Analytics Channel 155

Occam's Razor

DECEMBER 12, 2011

I am going to attempt to significantly simply your life by recommending the critical few metrics you should use to analyze performance of your digital marketing campaigns and website. Recommend metrics / KPIs you can use based on the size of your company. Best Metrics / KPIs for Small Business Websites. Obsess about this metric.

Metrics 151

Metrics Web Analytics CPA 151

Occam's Razor

FEBRUARY 26, 2008

You know exactly what is necessary in order for your company to achieve Web Analytics 2.0 " Or sometimes " My manager simply does not get it / Analytics / Web / Me / Anything." Build A Great Web Experimentation & Testing Program. # " Or one of many such variations. Here is a example.

Management 68

Management Analytics San Diego Web 68

Occam's Razor

APRIL 5, 2010

A smaller percent of those Marketers / Web Analysts will move beyond clicks and measure Visits / Visitors and Bounce Rates to measure success. There is a better way to analyze your acquisition strategy than simply using Conversion Rates or Cost Per Acquisition (CPA). Lovely, warm hugs and smiles for them.

Analytics 135

Analytics Customer CPA Acquisition 135

Occam's Razor

JULY 26, 2010

I am focused on what the site does because that is what my job title says: Web Analyst. The data is easily available in the web analytics tool so why not. But for most other types of businesses the final success does not exist in web analytics tool. PALM: People Against Lonely Metrics]. And that is fine.

Web 96

Web Metrics Analytics eCommerce 96

Occam's Razor

MARCH 22, 2011

Today when we measure our Cost Per Acquisition (CPA) for our campaigns (Search, Email, Affiliate, whatever), we just think of the macro-conversion and, perhaps worse, we think only of that session / visit. CPA might sound huge (or not depending on your margin), but on the surface it seems a lot. David's idea is simple and genius.

Web 87

Web CPA Analytics Affiliate 87

Duct Tape Marketing

NOVEMBER 26, 2015

The 5 Top Customer Metrics You Need To Track written by Guest Post read more at Duct Tape Marketing. Metrics are the lifeblood of almost every successful business. Fortunately, the Internet makes collecting metrics remarkably simple. Fortunately, the Internet makes collecting metrics remarkably simple. The Funnel.

Metrics 28

Metrics Customer Acquisition CPA 28

ConversionXL

SEPTEMBER 30, 2020

After the iPhone launched in 2007 to mass adoption, analytics were never the same. Even on one device, a cross-browser experience completely ruins web and marketing analytics as we know it now. You can test this via “model evaluation ,” which uses ROC/AUC metrics. Hybrid predictive approach.

Artificial Inteligence 121

Artificial Inteligence Channel eCommerce Conversion 121

ConversionXL

APRIL 12, 2017

On day one, we heard from UX and digital analytics experts. Jared Spool: Is Design Metrically Opposed? Useless measures and silly metrics. Metric: A measure we track (usually over time). Analytic: A measure software can track. A metric should tell you what you will do differently. pic.twitter.com/T2OjzFm2U8.

San Antonio 86

San Antonio Metrics B2B Analytics 86

Occam's Razor

MARCH 7, 2016

I want you to sign up for something very, very special I'm doing: Writing short stories from the intersection of marketing and analytics. My newsletter is called The Marketing < > Analytics Intersect. Of course, measure that using the four best social media metrics !) Please do sign up. Should you own or rent?

Analytics 60

Analytics Marketing Metrics Audience 60

ConversionXL

APRIL 6, 2016

Basically, you can scour the web for reviews, testimonials and unbiased discussions to steal for your copy. Claire Vo: CRO Metrics for Performance and Insight. Still, because of modern web design trends, most sites have done away with underlines despite data saying users click less and take more time to click. Welcome mat.

Retention 48

Retention Algorithm Software Review Conversion 48