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Google Analytics Health Check: Is Your Configuration Broken?

ConversionXL

The fact is that a lot of the people relying on Google Analytics are relying on bad data. No, not because Google Analytics is awful. What’s a Google Analytics Health Check? In the past, we’ve covered setting up and using Google Analytics fairly extensively. Is PPC data showing in Google Analytics?

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Excellent Analytics Tip #18: Make Love To Your Direct Traffic

Occam's Razor

You see if you don't implement your links properly the person shows up to your site without any tracking parameters and thus fail to help your web analytics tool to put that visitor in the right source bucket. You have purchased banner ads in various Android applications using AdMob to target high value analytics decision makers.

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4 Ways to Amplify Digital Innovation in 2018

Gregg Fraley, Author of Jack's Notebook

AI, Analytics, IoT, Big Data, Cloud, Mobile, Social Media, Sensors, Robotics, Augmented Reality, Voice Recognition… and the list goes on. Why is this challenge so different from previous innovation challenges? Has there ever been a moment in time when so many new technologies are washing over us all at once?

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Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates!

Occam's Razor

Bonus: The best computation of conversion rate is orders divided by users (the default in your analytics tool is sessions). Go to the Multi-Channel Funnels folder in Google analytics and look at two other yummy reports: Time Lag and Path Length. Delivery times based on geo/IP/mobile phone location. Social cues to the rescue.

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The 7 Unholy Lies Your Analytics Are Telling You (and How to Discover the Gospel Truth)

ConversionXL

Google might be the holy grail of analytics, and there’s little question that you need it plugged in if you want to track your website’s success. But that doesn’t mean Google Analytics is telling you the full story. In fact, your analytics could be telling you outright lies. Hidden Social Media Traffic.

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26 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

Several “experts” in marketing and advertising, and IP lawyers, tried to talk me into changing it. I knew I needed a name that was easy to remember, simple to spell, something unique but also a name that was available on social media. Buttercloth was born. It was just natural. But I stuck to my gut feelings.

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Pick the Perfect Name for Your Startup

mashable.com

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! We talked to bloggers, social media gurus, linguists and naming experts (yes, they exist!) to get the scoop on finding a name that will work on the web. How Do I Start?

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