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The Growth Marketing Process: How to Shake Your Growth Hack Addiction

ConversionXL

Sean Ellis coined the term “growth hacking” way back in 2010. Since then, the term has taken on a life of its own. Rob Sobers of Varonis confirms… Rob Sobers , Varonis : “While traditional marketing teams might appear to operate like growth teams in terms of the channels they use (SEM, content marketing, email, etc.),

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Let's Fire Our Customers

Steve Blank

Let’s Fire Our Customers « Steve Blank (tags: product-management startup business) [.] 5) The customer’s needs don’t match your long term direction. I’ll add I’m particularly curious about how founders recognize that point at which they need to exit / fire the old customers. Fire might be a strong word.

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Four New Types of CIO for the Future

www.readwriteweb.com

Chief Integration Officers Another term for this might be "Chief Connection Officer." Top priorities for infrastructure officers will include eliminating "shelfware," adopting virtualization and cloud technologies, and renegotiating contracts. The integration officer will connect various IT systems. startupcto

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Events and Networking in Los Angeles

SoCal CTO

Again, in LA, they are a bit few and far between (literally in geographical terms). Social Media for Service Professionals LearnTrends Speakers and Topics Accounced Tags not Folders - LinkedIn Saved Profiles Product Management for Startups in Los Angeles – S. in Computer Science. Marketing, Startups and Networking in Los Angeles.

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Can You Trust Any vc's Under 40?

Steve Blank

Your Venture Capitalists on your board brought your firm their expertise to build long-term sustainable companies. Steve Blank (tags: vc startup) [.] tags: vc entrepreneurship) [.] AKPC_IDS += "1128,"; (No Ratings Yet) Loading … Posted in Leadership | Tagged [.] Can You Trust Any VC’s Under 40?

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5 Ways Writing A Book Will Supercharge Your Online Presence

Duct Tape Marketing

Our book site already ranks highly on Google for “local lead generation books” and is quickly climbing for more competitive generic terms such as “local lead generation”. The above list is really just the tip of the iceberg in terms of benefits. Social Media Exposure. Book launches, by their very nature, create buzz.

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Pre-Money Valuation vs Number of Founders | @altgate

Altgate

I once heard a company co-founder say that, “the biggest dilution I ever took was bringing on a co-founder.&# But more often I hear the opposite of how having a co-founder helps balance the team emotionally as well as in terms of skill sets. Bookmark the permalink. I’m intrigued though.